Senior Marketing Manager - Established Medicines

East Hanover, NJ (On-site)

$126K/yr – $234K/yrSenior Level3+ years expFull time

Posted 1 day ago

Job Summary

Own the development and execution of cohesive brand marketing strategies and campaigns rooted in customer insights, coordinating cross-functional partners to deliver integrated plans and quality creative deliverables across the brand lifecycle.

  • Own and support integrated marketing plans, timelines, and budgets
  • Translate data and insights into actionable marketing recommendations
  • Collaborate across Legal, Regulatory, Medical, and Compliance to ensure compliant, timely delivery

Job Description

Responsibilities

  • Support development of cohesive, integrated brand marketing strategies and campaigns grounded in customer insights.
  • Develop working knowledge of the brand, disease state, audience, and customer needs to support relevant activations, content, and personalized experiences.
  • Contribute to the sharing and application of marketing best practices to improve customer engagement and support behavior change across the brand lifecycle.
  • Support execution of promotional, digital, and integrated marketing tactics aligned to approved strategy, brand goals, and business objectives.
  • Contribute to a high-performing team culture by collaborating effectively across key functions, agencies, and strategic partners.
  • Support delivery of integrated marketing plans, including coordination of timelines, deliverables, stakeholder inputs, budget tracking, and executional needs.
  • Support the creative brief process, agency coordination, content development, and executional follow-through to ensure quality, strategic alignment, and timely delivery.

Requirements

  • Bachelor’s degree in a related field; PharmD or MBA preferred
  • Minimum of 3 years of commercial Marketing experience or multi-functional experience preferably in Pharmaceutical or Healthcare
  • Demonstrated ability to apply data, analytics, market research, and customer insights to support marketing recommendations.
  • Experience in supporting high-performing brands in highly competitive categories within the US
  • Experience collaborating with cross-functional partners such as Legal, Regulatory, Medical, and Compliance
  • Strong written and verbal communication skills, with the ability to translate complex information into clear, actionable outputs.
  • Detail-oriented with the ability manage multiple priorities, timelines, stakeholders, and deliverables in a matrixed environment.
  • Experience with digital marketing, non-personal promotion, omnichannel marketing, social, media, content strategy, customer experience planning, or campaign optimization preferred.

Preferred

  • Relevant therapeutic area experience

Benefits

  • US-based eligible employees will receive a comprehensive benefits package that includes health, life and disability benefits, a 401(k) with company contribution and match, and a variety of other benefits. In addition, employees are eligible for a generous time off package including vacation, personal days, holidays and other leaves.
Novartis logo

Novartis

Novartis is an innovative medicines company. Every day, working to reimagine medicine to improve and extend people’s lives so that patients, healthcare professionals and societies are empowered in the face of serious disease. Our medicines reach more than 250 million people worldwide. Find out more at https://www.novartis.com See our community guidelines: https://go.novartis.social/3Nboxki

Founded in 1996
Münchenstein, Basel-Country, CHE
82K employees (4,325 in marketing)

Salaries

Posted range

$126K/yr – $234K/yr

Taken straight from the job posting.

See all Novartis salaries

Funding

Total Funding
$2.5B
Last Raise
$2.5B
Post IPO Debt, 2 years ago

Funding History

  • Jun 2024
    Post IPO Debt • $2.5B
  • Feb 2018
    Grant • $6.5M

Traffic Signals

Monthly Visitors
1.1M
Monthly Google Ads Budget
$51.8K
Traffic Source Mix
Search
49.7%
Direct
34.2%
Referral
9.6%
Social
5.5%
Paid
0.9%

Headcount Trend

Current headcount: ~82.6K
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Senior Marketing Manager - Established Medicines

Novartis · East Hanover, NJ · On-site