Responsibilities

• Develop and manage patient email strategies that support retention, preventive care, chronic condition management, care gap closure, and other care quality priorities, including the above rule change
• Coordinate communication plans across multiple stakeholders, programs, markets, and patient touchpoints to provide a consistent and connected patient experience
• Facilitate strategic planning discussions to establish objectives, audience priorities, roles, approval requirements, dependencies, timelines, and success measures
• Partner with clinical and operational subject matter experts to translate complex health information into patient-friendly content with clear and appropriate actions
• Manage the development, review, revision, approval, scheduling, and distribution of email communications
• Ensure content meets legal, compliance, clinical, brand, accessibility, health literacy, and communication standards
• Collaborate with internal teams and external partners on email design, audience selection, campaign setup, testing, deployment, and reporting
• Monitor campaign performance using measures such as delivery, engagement, response, utilization, and patient action
• Evaluate results, identify opportunities for improvement, and recommend changes to future communication strategies
• Maintain communication templates, content standards, documentation, and established review processes

Requirements

• Proven solid strategic thinking, project leadership, writing, and stakeholder-management skills
• Proven to work independently, manage competing priorities, solve moderately complex communication challenges, and guide others through decisions

Preferred

• Experience in healthcare marketing, patient communications, marketing campaign management, regulated communications, or care quality initiatives
• All employees working remotely will be required to adhere to UnitedHealth Group's Telecommuter Policy

Benefits

• comprehensive benefits package, incentive and recognition programs, equity stock purchase and 401k contribution (all benefits are subject to eligibility requirements)