Senior Marketing Assistant (Performance Marketing | DTC | Hybrid – Woodland Hills, CA)

Los Angeles, CA (Hybrid)

$60K/yr – $72K/yrSenior Level3+ years expFull time

Posted 3 months ago

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Job Summary

Drive multi-channel performance marketing and align strategy with execution for a growth agency handling DTC brands.

  • Own cross-channel workflow and delivery planning across paid media, influencer, email, and ecommerce channels.
  • Must-have: 3–5+ years in a performance marketing agency or DTC brand.
  • Standout: Experience with multi-channel analytics dashboards and AI-driven workflow improvements.

Job Description

Drive multi‑channel performance marketing programs and bridge strategy to execution for Lemon Adds clients and internal teams.

  • Own and manage task flow across multiple client accounts (Monday.com).
  • Translate calls, strategy, and feedback into clear execution plans.
  • Ensure delivery across Paid Media, Influencer Marketing, Email & SMS, Creative / Content, Organic Social, Amazon and Omni Channels.
  • Proactively identify bottlenecks and push execution forward without waiting.
  • Join client calls alongside CMO / Account Managers and take structured notes to deliverables.
  • Act as the bridge between strategy and execution and maintain clarity and accountability.
  • Pull and analyze data across paid platforms (Meta, Google, Bing, AppLovin, Triple Whale, etc.).
  • Track core brand KPIs including ROAS, CAC / CPA, AOV, LTV, Conversion Rate.
  • Identify scale opportunities, funnel gaps, and CRO opportunities to inform weekly/monthly reports.
  • Assist in campaign planning, testing, and scaling strategies.
  • 3–5+ years in a performance marketing agency or directly with an online DTC brand.
  • Strong understanding of Paid Media (Meta, Google, TikTok, AppLovin).
  • Content Strategy importance in Paid social and Branding.
  • Email/SMS (Klaviyo or similar).
  • Influencer and affiliate marketing workflows.
  • Shopify ecosystem and Organic social management.
  • Experience supporting multi-channel (omni-channel) environments.
  • Monday.com, Slack, Google Sheets / Excel (strong proficiency).
  • Analytics dashboards (Triple Whale, GA4, Meta, Google, Shopify, Klaviyo, etc.).
  • Core Traits: Proactive operator; Highly organized; Data-driven thinker; Execution-focused; Ownership mindset.
  • Great To Have - Experience in high-growth DTC brands (fashion, beauty, wellness, lifestyle).
  • Familiarity with CRO tools (Rebuy, landing page builders, etc.).
  • Experience building or improving reporting systems.
  • Advanced use of AI tools in marketing workflows.
Lemon Adds logo

Lemon Adds

We are highly allergic to marketing fluff and agency waste. If you’re looking for a traditional marketing agency, you’ve come to the wrong place.Lemon Adds, IYKYK

Founded in 2019
Miami, Florida, USA
15 employees (10 in marketing)

Traffic Signals

Monthly Visitors
2.4K
Traffic Source Mix
Search
50.9%
Direct
28.7%
Referral
11.1%
Social
5.9%
Paid
1.5%

Headcount Trend

Current headcount: ~15

Marketing Team

Marketing Team Size
8 (53% of company)