Senior Manager, Trade Marketing (Global GTM & Channel Strategy)
New York City, NY (Hybrid)
Posted 7 days ago
Job Description
Responsibilities
- Drive execution of global GTM plans, translating strategy into actionable launch plans and market-ready programs
- Own the global launch calendar, ensuring alignment across Product, Supply Chain, Regulatory, and regional teams
- Support execution across both GTM planning (commercial readiness) and channel governance workstreams
- Lead cross-functional GTM planning forums, tracking progress, risks, and key decision points
- Execute channel strategy and governance, including assortment tracking, exclusivity windows, and pricing compliance
- Develop commercial storytelling materials and sell-in decks for global and regional teams
- Support S&OP processes and ensure GTM alignment to commercial priorities
- Manage distributor market operations, including planning, reporting, and compliance tracking
- Building detailed launch plans and execution playbooks for global product launches
- Managing GTM trackers, timelines, and cross-functional deliverables
Requirements
- 6-8 years of experience in trade marketing, brand marketing, or commercial roles within beauty or FMCG
- Strong project management and cross-functional coordination experience
- Analytical mindset with ability to translate data into actionable insights
- Experience developing presentations and commercial storytelling materials
- Strong communication and stakeholder management skills
- Bachelor’s degree required
Benefits
- Competitive salary and bonus program for full-time team members
- Flexible hybrid work environment with opportunities for collaboration and growth
- Inclusive culture that values diverse perspectives and celebrates individuality
- The chance to be part of a fast-growing, award-winning global beauty brand
Inspired by the power and warmth of the Brazilian spirit, Sol de Janeiro stands for ultimate self-love and celebration. Embracing the authentic Brazilian beauty philosophy of loving and flaunting your body, Sol de Janeiro was founded in 2015. The brand’s award-winning collection of body care, fragrance, and hair care isknown for luscious textures, clinically proven formulations, and transportive fragrances. Beloved by multi-generational global consumers, Sol de Janeiro is available at premium global retailersas well as on its own website.
Salaries
Posted range
$125K/yr – $150K/yr
Taken straight from the job posting.
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People
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Funding
Funding History
- Jun 2019Series Unknown • $14.6M
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Senior Manager, Trade Marketing (Global GTM & Channel Strategy)
Sol de Janeiro · New York City, NY · Hybrid












































