Senior Manager, Strategic Insights & retail Media Operations

Responsibilities

• Build the case for non-endemic brands in retail media networks using sales lift, incrementality, and attribution data, plus industry and market trends
• Partner with internal Dentsu teams on audience overlap and first-party data to find customer-base alignment opportunities
• Turn audience and performance data into strategic POVs and business cases that give agency media teams clear reasons to shift budget into RMNs/CMNs
• Contribute insights to presentations, POVs, and expansion strategies for retail/commerce clients
• Monitor the competitive landscape, advertiser demand, and market trends to bring outside-in intelligence into strategy work
• Design scalable operational frameworks and continuous improvement roadmaps for retail media workflows across managed-service and self-service products
• Evaluate existing processes and find ways to simplify, standardize, automate, and scale operations across teams
• Partner with Product and Engineering to prioritize operational enhancements and improve platform usability based on day-to-day operational insights
• Create standard operating procedures, governance models, and playbooks that improve consistency and decision-making
• Use data, automation, AI, and operational tooling to lead continuous improvement and boost productivity

Requirements

• 3–6+ years in retail media, commerce media, shopper marketing, media analytics, or advertising operations (agency, platform, retailer, or network side)
• Demonstrated success building sales/performance narratives that moved media budget—you know how to make data influence decision-making
• Experience designing, improving, or scaling operational workflows within retail media, eCommerce, digital advertising, or SaaS environments
• Track record leading process improvement or operational transformation initiatives
• Comfort with audience data, overlap analysis, and first-party data (loyalty data, clean-room environments a plus)

Preferred

• Experience with RMN/CMN ecosystem players, measurement partners, or retail-specific analytics platforms
• Background in sports, retail, or hospitality vertical media networks
• Familiarity with loyalty-driven monetization models
• Experience supporting self-service advertising products or platform operations
• Background implementing automation, AI-enabled workflows, or operational tooling
• Knowledge of ad serving technologies, order management systems, or campaign management platforms

Benefits

• Medical, vision, and dental insurance,
• Life insurance,
• Short-term and long-term disability insurance,
• 401k,
• Flexible paid time off,
• At least 15 paid holidays per year,
• Paid sick and safe leave, and
• Paid parental leave.