Responsibilities

• Lead the regional retail marketing and visual merchandising strategy across Airport and Cruise channels, ensuring alignment with business objectives and global brand priorities.
• Lead the development and execution of innovative retail experiences.
• Oversee the rollout of permanent merchandising projects, CAPEX investments, retail animations and new store openings across the Americas.
• Partner with Commercial teams to define retail strategy and investment priorities.
• Identify retail opportunities and develop scalable activation strategies to accelerate business growth.
• Ensure best-in-class execution standards while continuously improving operational efficiency and retail excellence.
• Conduct regular airport and store visits to identify retail opportunities and areas for optimization.
• Assist the Retail Marketing Director in building annual brand marketing plans.
• Implement marketing strategies supporting brand growth, shopper engagement and commercial objectives.
• Lead the roll-out of all activations across the region for both Airport and Cruise Lines channels.

Requirements

• 7 years of relevant experience in wines & spirits or luxury goods industry
• 5 years retail experience ideally in Travel Retail
• Management experience of 3+ years
• In depth experience in managing merchandising projects at scale
• Architectural background/experience a plus
• Good understanding of luxury brands
• Strong communication skills and interpersonal skills
• Strong timeline/project management skills
• Ability to work across different cultural environments
• Ability to communicate across all levels of organization

Preferred

• Architectural background/experience a plus
• Ability to travel frequently, up to 25% of the year.
• Ability to lift up to 20lbs.

Benefits

• Health and Wellness: medical, dental, vision, mental health support resources, fertility and family building programs. Financial Benefits: competitive salary, retirement savings plan (e.g., 401(k) with company match), financial coaching, legal resources, commuter benefits, pet, renter, home and auto group rates, life insurance and disability coverage. Work-Life Balance: hybrid work schedule, generous paid time off (PTO) policy, including vacation, sick leave, personal and wellness days and paid parental leave. Professional Development: opportunities for training and continuing education, tuition reimbursement. Employee Perks: Plum Benefits and Perkspot.