Senior Manager, Marketing

New York City, NY (Hybrid)

$102K/yr – $118K/yrSenior Level3+ years expFull time

Posted 1 day ago

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Job Summary

Own the planning and execution of marketing programs and campaigns, manage creative review workflows, and coordinate content initiatives for senior leaders and high-profile events in a fast-paced, cross-functional setting.

  • Lead campaigns from concept through delivery with clear timelines and stakeholder alignment.
  • Oversee creative review processes and executive-content programs to keep on-schedule performance.
  • Collaborate with design, digital, communications, and leadership teams under pressure to drive impact.

Job Description

Requirements

  • 3+ years of experience in marketing program or project management, ideally including planning, timelines, and execution of campaigns from concept through delivery using tools like Google Workspace, Trello, Hootsuite, and others.
  • Demonstrated experience building and managing creative review/approval workflows that keep stakeholders aligned and campaigns on schedule. Track record of developing timelines for creative campaigns, webinars, social media, or high-profile events.
  • Experience supporting or working directly with senior executives on content programs, speaking engagements, or major events, with strong judgment and professionalism under pressure.
  • Ability to thrive in a fast-paced, high-pressure environment where experimentation and quick response are part of the daily rhythm.

Preferred

  • Experience writing marketing content such as blog posts, social posts, one-sheets, and Q&A interviews.
  • A collaborative, cross-functional operating style, comfortable working across design, digital, communications, and executive teams.
  • Genuine passion for criminal justice reform and REFORM Alliance's mission. Nonprofit, advocacy, or mission-driven organization experience is a strong plus, though not required.
  • Please know that no one ever meets 100% of the preferred qualifications. If much of this describes you, we encourage you to apply.

Benefits

  • Competitive salaries in the market of similar non-profit organizations
  • Comprehensive benefits, including medical, dental, vision, life, disability, and other ancillary options.
  • 20 days of Paid Time Off (PTO) during the first year of employment in addition to org-wide holidays (11), and winter shutdown during the last week of December
  • 4% 401(k) match after 30 days of employment
  • Coverage of 100% of health insurance premiums for employees (health, vision & dental)
  • $75.00 monthly cell phone reimbursement
  • *Please note that the organization reserves the right to change benefits at any time.
REFORM Alliance logo

REFORM Alliance

REFORM Alliance aims to transform probation and parole by changing laws, systems and culture to create real pathways to work and wellbeing.REFORM is bringing together business leaders, advocates, and bipartisan coalitions of policymakers on common-sense solutions to transform probation and parole, dramatically reduce the number of people needlessly trapped in the criminal justice system, and dramatically increase the number of people moving from supervision to work and wellbeing.Our vision is a justice system that holds people accountable and redirects back to work and wellbeing. Instead of keeping people trapped in a revolving door from probation/parole to prison — which costs taxpayers billions of dollars — we’re working to move people from the justice system into stability. Right now, people under probation or parole make up the vast majority of our criminal justice system, yet the issue has received relatively little attention. "

Founded in 2019
New York, New York, USA
87 employees (13 in marketing)

Traffic Signals

Monthly Visitors
195.6M
Monthly Google Ads Budget
$60.2K
Traffic Source Mix
Search
10.5%
Direct
26.8%
Referral
5.1%
Social
55.4%
Paid
1.3%

Headcount Trend

Current headcount: ~87

Marketing Team

Marketing Team Size
13 (15% of company)
Median Career Experience
32 years
Median Tenure
0.5 years
Marketing Roles Posted (Last 30 Days)
2

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