Senior Manager Marketing Ops

Dallas, TX

$97K/yr – $227K/yrSenior Level6+ years expFull time

Posted 2 months ago

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Job Summary

Own cross-functional marketing operations and governance that translate seasonal plans into executable campaigns with clear milestones and ownership.

  • Operations & Governance: Own end-to-end framework and escalation paths for integrated marketing.
  • Calendar & Cadences: Build and manage the master calendar and cross-functional planning rhythms.
  • Delivery & Alignment: Ensure timelines, dependencies, and accountability across stakeholders.

Job Description

  • Operations & Governance: Own the end-to-end operational framework for Integrated Marketing across campaign planning, prioritization, governance, and execution.
  • Master Calendar Alignment: Lead the enterprise master marketing calendar aligning to seasonal retail priorities, campaigns, floorsets, and milestones.
  • Governance & Escalation: Establish and manage escalation pathways, approval processes, decision rights, and accountability frameworks.
  • Delivery Rigor: Drive organizational rigor around timelines, dependencies, resourcing, and delivery expectations.
  • Strategic Connection: Serve as the operational lead connecting Consumer Engagement Strategy, Commercial Planning, Paid Media, Owned Media, Creative, and Enterprise stakeholders.
  • Execution Plans: Translate seasonal marketing strategies into executable plans with milestones, owners, dependencies, and timelines.
  • Planning Cadences: Lead cross-functional planning cadences, intake processes, status reviews, and prioritization meetings.
  • Tradeoff Management: Manage competing priorities and make informed tradeoff recommendations to leadership.
  • Ops Frameworks: Design scalable marketing operations processes that increase speed-to-market, organizational clarity, and executional consistency.
  • Standardized Workflows: Standardize workflows, briefing templates, approvals, handoffs, intake procedures, and campaign governance documentation.

Catalyst Brands

Catalyst Brands is a value-driven solution for brand owners looking to scale with marketplace e-commerce.

Founded in 2022
New York, New York, USA
1 employees