Senior Manager, HCP US Marketing, Hematology

New Jersey, USA (Hybrid)

$146K/yr – $220K/yrSenior Level5+ years expFull time

Posted 5 weeks ago

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Job Summary

Own hematology asset marketing for a US HCP audience with budget ownership and cross-functional alignment.

  • Own brand strategy and tactical planning for EPKINLY, harmonizing promo programs and cross-functional inputs.
  • Lead content development and peer education efforts for hematology/oncology audiences across channels.
  • Manage budgets and steer cross-team initiatives with remote-work flexibility.

Job Description

Responsibilities
  • The Senior Product Manager, HCP US Marketing - Hematology, will develop and execute brand strategies for a key hematology asset, EPKINLY, working closely with cross-functional teams and alliance partners.
  • Responsibilities include creating tactical plans, integrating promotional strategies, managing content, and leading peer-to-peer education efforts.
  • Flexibility to work remotely 20-40%, manage budgets, and lead cross-team initiatives is essential.
Requirements
  • Qualifications include a bachelor’s degree, 5+ years’ relevant experience, strong communication skills, and ability to thrive in a fast-paced, evolving environment.
  • The role requires strategic thinking, leadership, collaboration, oncology/hematology experience, and a proven track record in brand performance.
Benefits
  • benefits supporting wellness, retirement, and work-life balance.
Plan A Health logo

Plan A Health

Plan A aims to provide access to quality, affordable health care for underserved communities in the Mississippi Delta region. Our mobile clinic travels directly to at-risk populations, with an emphasis on sexual and reproductive services such as family planning, HIV/STI Testing, pap smears, and pregnancy testing. We also host a brick-and-mortar location in Louise, MS offering primary care and women's healthcare. Most importantly, all of our services are free and absolutely no insurance is required! We believe everybody has the right to quality health care regardless of their income or insurance status.

Founded in 2018
Louise, Mississippi, USA
18 employees (2 in marketing)

Traffic Signals

Monthly Visitors
4.8K
Monthly Google Ads Budget
$5.9K
Traffic Source Mix
Search
49.3%
Direct
34.7%
Referral
4.8%
Social
10.1%
Paid
1%

Headcount Trend

Current headcount: ~18

Marketing Team

Marketing Team Size
1 (6% of company)
Marketing Roles Posted (Last 30 Days)
1