Responsibilities

• Lead end-to-end GTM planning and execution for Headless 360 platform priorities, including new product launches, feature releases, and key selling moments
• Develop integrated GTM frameworks — including audience segmentation, messaging architecture, value propositions, and competitive positioning — that translate product capabilities into field-ready programs
• Partner with PMM and Product Management to deeply understand the roadmap and translate it into compelling narratives and sales assets
• Design, build, and execute sales programs and plays that equip sellers to win across key segments, personas, and competitive scenarios
• Create and maintain high-impact sales tools: pitch decks, battle cards, objection handling guides, demo scripts, ROI tools, and one-pagers
• Drive field activation strategies aligned to selling motions across segments (SMB, Commercial, Enterprise, Global Accounts)
• Lead cross-functional enablement planning to ensure sellers are ramped and ready on new products, messaging, and GTM priorities
• Develop and deliver enablement content and programs — including launch kits, training materials, and certification programs
• Define success metrics for enablement and activation programs; track adoption and iterate based on field feedback and performance data
• Serve as the GTM lead and primary PMM partner for Platform field-facing programs, aligning stakeholders across Product, Sales, Enablement, and Demand Generation

Requirements

• 5+ years of experience in product marketing, GTM, sales enablement, or a closely related field — ideally within enterprise SaaS or cloud software
• Proven track record of designing and executing GTM programs and sales plays that demonstrably impact pipeline and revenue
• Deep understanding of B2B sales motions, buyer journeys, and how sellers engage customers across the funnel
• Strong background in security, trust, governance, and compliance, product marketing, or the ability to quickly build credibility in this space.
• Exceptional storytelling and messaging skills — ability to distill complex product capabilities into crisp, compelling narratives for diverse audiences
• Strong program management skills with the ability to manage multiple workstreams simultaneously across a matrixed organization
• Data-driven mindset: comfortable defining KPIs, analyzing performance data, and using insights to optimize programs
• Outstanding written and verbal communication skills; experience presenting to executive audiences
• Collaborative leader who thrives in fast-paced, high-growth environments
• Demonstrated ability to lead cross-functional programs and influence without authority
• Track record of operating with autonomy and ownership at the Senior Manager level

Preferred

• Experience with developer platforms, headless/composable architecture, or API-first products strongly preferred.

Benefits

• Time off programs
• Medical, dental, vision
• Mental health support
• Life and disability insurance
• 401(k)
• Employee stock purchasing program
• Our benefits and resources support you to find balance and be your best, and our AI agents accelerate your impact so you can do your best