Responsibilities

• Design and deliver a global calendar of Private Equity engagements, including annual Value Creation Days for Private Equity Operating Partners and portfolio company CxOs across multiple locations
• Plan and execute targeted Private Equity and portfolio company campaigns - digital and in person - in close partnership with internal relationship managers and stakeholders
• Activate Salesforce's global events for PE and portfolio audiences including our World Tours, Industrie initiatives and other
• Support with the full lifecycle of our annual Dreamforce Private Equity program — from strategy through post-event follow-up
• Manage PE event sponsorships, including vendor relationships, budget oversight, securing Salesforce Executive and customer speakers and attendee experience
• Track and report on event KPIs, including registration, attendance, engagement, and marketing-generated and influenced pipeline
• Own and maintain the Private Equity web presence, including content strategy, ongoing updates, and alignment with campaign priorities
• Plan, produce, and host end-to-end webinars — from topic development and speaker coordination through promotion and post-event analysis
• Execute the Private Equity social media content plan, including publishing and performance tracking
• Analyze digital performance across web, social, and webinar channels and translate insights into actionable optimizations

Requirements

• 7+ years of B2B field marketing experience, ideally spanning multiple countries or regions, tech industry preferred.
• Proven track record delivering high-touch executive programs and multi-channel field campaigns at a senior level
• Strong project management skills with the ability to run multiple programs simultaneously without dropping the ball
• Highly organized with a sharp eye for detail and a clear system for managing competing priorities
• Experience working closely with sales teams and a solid grasp of pipeline metrics and sales processes
• Excellent stakeholder management and communication skills — comfortable influencing across functions and seniority levels, including senior executives
• Data-driven approach to tracking, analyzing, and reporting on marketing performance
• Experience managing budgets and vendor invoicing
• Willingness to travel 20–30% for events and team collaboration

Benefits

• In the United States, compensation offered will be determined by factors such as location, job level, job-related knowledge, skills, and experience. Certain roles may be eligible for incentive compensation, equity, and benefits. Salesforce offers a variety of benefits to help you live well including: time off programs, medical, dental, vision, mental health support, paid parental leave, life and disability insurance, 401(k), and an employee stock purchasing program.