Senior Manager, Digital Fundraising and e-CRM

District of Columbia, USA (On-site)

Salary Not AvailableSenior Level2+ years expFull time

Posted 5 months ago

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Job Summary

The role leads Bread for the World's fundraising program with a focus on digital engagement, analytics, and technology to grow revenue and donor relationships. It coordinates the e-CRM, audience journeys, and digital fundraising through collaboration with Communications and Organizing, and uses data-driven insights to optimize strategies across channels. The position also emphasizes translating digital data into actionable fundraising plans to strengthen donor loyalty.

Job Description

Responsibilities

  • Serve as a strategic and operational leader in Bread for the World’s fundraising program, integrating digital engagement, analytics, and technology to grow revenue and deepen supporter relationships.
  • Operate as a service hub within the Development Department—with close coordination across Communications and Organizing—the Senior Manager manages Bread’s e-CRM, audience journeys, and digital fundraising strategies.
  • Ensure the success of online giving, email and SMS fundraising, peer-to-peer campaigns, paid digital ads, and social media fundraising efforts.
  • Use data-driven insights to optimize acquisition, retention, and upgrade strategies while ensuring smooth data flows between Engaging Networks, Raiser’s Edge NXT, and digital channels.
  • Translate digital data into actionable fundraising strategies that strengthen donor loyalty, increase online revenue, and enhance Bread’s holistic digital giving experience.

Requirements

  • Bachelor’s degree or five years of equivalent work experience.
  • Minimum of two years of experience in digital fundraising, e-CRM campaign creation, and execution.
  • Experience with Engaging Networks required.
  • Raiser’s Edge strongly preferred.
Bread for the World logo

Bread for the World

Bread for the World is a Christian advocacy organization urging U.S. decision makers to do all they can to pursue a world without hunger. Our mission is to educate and equip people to advocate for policies and programs that can help end hunger in the U.S. and around the world.

Founded in 1974
Washington, District of Columbia, USA
139 employees (12 in marketing)

Traffic Signals

Monthly Visitors
35.8K
Monthly Google Ads Budget
$13.2K
Traffic Source Mix
Search
40%
Direct
51%
Referral
4.7%
Social
3.2%
Paid
0.9%

Headcount Trend

Current headcount: ~139

Marketing Team

Marketing Team Size
11 (8% of company)