Responsibilities

• Build customized customer journeys in marketing cloud through combined expertise in database management and data extensions.
• Optimize our use of Salesforce reports and automations to monitor and optimize KPIs.
• Responsible for the email platform optimization, acting as the subject matter expert for optimizing all email KPIs including inbox deliverability, data feeds, mobile metrics
• Bring extensive experience in SFMC products
• Complete technical production and deployment activities including but not limited to automated email campaign set-up, scheduling, testing, data architecture, tagging and deployment of one-time, recurring, triggered and dynamic content-driven campaigns inside SFMC

Requirements

• 2+ years of SFMC Development and Administration experience.
• Strong business acumen and excellent written and oral communication skills
• Demonstrated ability to manage multiple projects through prioritization, planning, and task delegation
• Track record of delivering results and an ability to operate in both a long term strategic as well as short term tactical scope in a high-energy, fast-paced environment

Preferred

• Marketing Cloud Certification strongly preferred
• Bachelor’s Degree in Business Administration, Marketing or related field