Demand Gen BA
Catapult Federal Services
Irving, TX (Remote)
In-houseFull-timeMid level
8 hrs ago
Senior Manager, Demand Generation
USA (Remote)
$130K/yr – $145K/yrSenior Level7+ years expFull time
Posted 2 months ago
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Job Summary
Own and optimize end-to-end demand generation for a B2B SaaS HR tech strategy, aligning multi-channel campaigns, ABM programs, and partner-led initiatives to accelerate pipeline and revenue.
- Integrated Demand Strategy: Own strategy and execution of integrated campaigns across key segments to drive pipeline.
- ABM & Segment Programs: Develop and scale account-based and segment-focused programs with tailored experiences.
- Events & Partner Marketing: Lead webinars, field events, and partner co-marketing to expand reach and pipeline.
Job Description
Own and optimize end-to-end demand generation for a B2B SaaS HR tech strategy, aligning multi-channel campaigns, ABM programs, and partner-led initiatives to accelerate pipeline and revenue.
- Integrated Demand Strategy: Own strategy and execution of integrated campaigns across key segments to drive pipeline.
- ABM & Segment Programs: Develop and scale account-based and segment-focused programs with tailored experiences.
- Events & Partner Marketing: Lead webinars, field events, and partner co-marketing to expand reach and pipeline.
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