Responsibilities

• Develop and execute marketing and communications strategies that align with the organization’s mission, values, and growth initiatives.
• Set channel goals, support budget planning, and use campaign insights, testing, and performance data to improve results.
• Oversee marketing workflow, including intake, prioritization, assignment, and service level expectations.
• Coach team members, clarify responsibilities, and review work for quality, accuracy, and professionalism.
• Maintain brand standards, templates, and organized marketing assets across platforms and materials.
• Plan, create, and publish on-brand content across social media, web, email, and print channels, including website and landing page updates, newsletters, blog content, recruiting campaigns, and promotional materials.
• Monitor and respond to social media activity, online reviews, and website inquiries; coordinate responses, track trends, and route issues as appropriate.
• Support paid social and job board promotions, including basic testing and optimization, in partnership with leadership.
• Track key performance indicators, oversee scorecards and performance reporting, and provide insights and recommendations to support growth.
• Partner with Recruiting, Operations, and Leadership to support sourcing needs, market priorities, new market launches, acquisitions, and other growth initiatives.

Requirements

• 6+ years of marketing or communications experience, including 2+ years leading a small team or marketing function
• Bachelor’s degree in Marketing, Communications, or a related field, or equivalent experience
• Strong writing, editing, and visual design skills, with a portfolio demonstrating social, web, and print work
• Proficiency with Adobe Creative Suite, Canva, email marketing platforms, content management systems, Google Business, and social media management tools
• Working knowledge of analytics platforms, paid social campaign tools, and basic ad optimization
• Commitment to brand stewardship and AOC’s HALOS values

Preferred

• experience in healthcare, multi-location services, or pediatric home health
• familiarity with Indeed and Glassdoor optimization and reputation management
• experience with Power BI or Excel reporting and data analysis
• basic photo/video production or motion graphics skills

Benefits

• In addition to our great benefits, we offer a fun and supportive culture rooted in our values of Heart, Advocacy, Love, Outreach, and Speed (HALOS).
• At Angels of Care, you’ll have the unique opportunity to make an impact while working with dedicated, talented colleagues.
• We believe in fostering career advancement and providing opportunities for you to expand your skill set, take on new responsibilities, and grow alongside the company.
• Competitive Pay
• Paid Time Off
• Medical, Dental, & Vision Plans with a generous contribution from AOC
• HSA/FSA
• Mental Wellness Benefits
• 401K
• Discounts on Pet, Home, and Auto Insurance