Senior Lifecycle Marketing Manager

Requirements

• 4+ years in lifecycle marketing.
• Hands-on ownership of Braze or a comparable communications/CRM platform — this is a builder role, not just a strategy role.
• Experience building a lifecycle marketing function from the ground up—you'll be the dedicated owner here, and you'll define your own roadmap.
• A track record of setting and being accountable to activation or retention KPIs, and of explaining the "why" behind a result rather than only reporting it.
• Healthcare, regulated industry, or other compliance-sensitive experience is a strong plus given the payer-reporting and clinical context.
• Experience in product marketing or content marketing is a strong plus.

Preferred

• Experience in product marketing or content marketing is a strong plus.
• Applicants with lived experience and/or training as a peer recovery specialist are encouraged to apply.

Benefits

• Contribute to meaningful, life-saving work!
• Comprehensive medical, dental, vision, and short-term disability benefits designed to take care of our employees and their families
• Mental health services via insurance coverage, including Talkspace and EAP for continuous care
• 4 weeks of vacation accrued per calendar year with a tenured increase to 5 weeks at 2 years of employment
• Sick leave accrued at 1 hr for every 30 hrs paid
• 9 paid holidays per year
• 12 weeks of 100% paid parental leave for the birth or adoption of a child (after 6 months of employment)
• 401(k) retirement savings
• Remote-friendly with hardware provided to complete your work duties