Senior Influencer Marketing Manager (CPG)

Responsibilities

• Creator Sourcing & Talent Management
• End-to-end creator management inclusive of identifying, recruiting and outreaching to talent, managing contract negotiations/redlines, budgets, content review and guiding influencers/creators with their deliverables
• Build and cultivate relationships with creators, influencers, managers, and agents
• Source UGC and creator talent using platforms like IMAI and your professional network
• Maintain a vetted, organized creator roster across paid organic social needs
• Match creators to briefs based on brand, tone, platform, and content requirements
• Build positive, professional relationships with creators to support long-term collaboration
• Support our internal “Movers+Creators” program which houses creators across various areas that M+S will tap into for quick turnaround programs
• Creator Communication & Coordination
• Manage all creator communication end-to-end, including:

Requirements

• 5+ years of experience in Creator Marketing/Influencer Marketing on social-first campaigns
• Experience working with a wide variety of creators & influencers across a variety of categories (from nano creators to Macro creators)
• Strong organizational skills with attention to detail and follow-through
• Ability to manage multiple timelines, campaigns, and creator relationships simultaneously
• Clear written and verbal communication skills, particularly in creator-facing contexts
• Deeply curious and passionate about the creator economy, with a pulse on major trends and shifts within the industry
• Spreads joy!