DIRECTOR, SOCIAL, INFLUENCERS & COMMUNITY

Responsibilities

• Social Strategy & Brand Presence: Leads the development and execution of Jack in the Box's organic social strategy across relevant platforms and communities. Defines the role of social within the broader Integrated Communications and Marketing strategy.
• Builds a distinctive and recognizable social presence consistent with the Jack in the Box brand personality, voice, and creative ambition.
• Balances major Marketing priorities with always-on entertainment, community engagement, cultural participation, and proactive brand storytelling.
• Determines where, when, and how Jack in the Box should participate in social and cultural conversations.
• Maintains an integrated social calendar connected to the broader Marketing calendar while preserving flexibility for real-time opportunities.
• Continuously evaluates new platforms, formats, behaviors, communities, and emerging social trends.
• Social-First Content & Creative: Leads the development of social-first content designed for the behaviors, formats, and expectations of individual platforms.
• Partners closely with Creative and Brand Marketing to translate larger brand ideas into compelling social executions.
• Develops original social ideas that can begin in social and extend into broader brand and communications opportunities.
• Identifies opportunities to experiment with emerging formats, platform features, memes, trends, creators, and new forms of storytelling.

Requirements

• Education - Bachelor's degree in Marketing, Communications, Advertising, Public Relations, Journalism, Business Administration, or related field required.
• Experience - 10+ years of progressive experience in social media, influencer marketing, creator marketing, digital communications, community management, integrated marketing, or related disciplines, including significant leadership responsibility. Experience within Restaurant, Consumer Products, Retail, Entertainment, Lifestyle, Hospitality, or other culturally relevant consumer brands strongly preferred. Demonstrated experience building distinctive brand voices, leading organic social and creator programs, activating brands in culture, and managing teams and agency partners. Experience operating in a high-volume, fast-moving environment where cultural relevance, sound judgment, and rapid decision making are critical.
• Leadership Competencies - Demonstrates exceptional cultural fluency and instinct for what will attract attention, create conversation, and resonate with communities.
• Builds strong relationships across Creative, Brand, Media, PR, Partnerships, Digital, Analytics, Legal, and agency teams.
• Leads with conviction and can advocate for bold ideas in a complex organization.
• Develops high-performing teams and creates an environment where creative talent can do its best work.
• Maintains high standards of integrity, accountability, and sound business judgment.
• Skills/Knowledge/Abilities - Possesses strong creative judgment and is willing to challenge conventional brand behavior.
• Understands how to be provocative, funny, timely, and culturally relevant without becoming reckless or inauthentic.
• Moves with speed while maintaining excellent judgment.