Senior Director, Strategy

Responsibilities

• The Senior Director, Communications Planning, leads the development of brand communications strategies across assigned accounts. Acting as a trusted strategic partner, you’ll bring creativity and analytical thinking to solve marketing and business challenges, shaping how brands show up across the media ecosystem.
• You’ll collaborate closely with internal teams and partner agencies to deliver work that connects brand and audience seamlessly.
• The role requires curiosity, confidence, and a deep understanding of how data, media, and creative intersect to drive results.
• You will also play a key role in embedding and advancing PHD’s proprietary planning tools, including Omni Workflow, to ensure every campaign is insight-led and connected across the planning process.
• A central part of the role will be the mastery and implementation of Omni Workflow across every campaign.
• The role is varied and creative and the successful candidate will be responsible for architecting the communications ‘blueprint’, working with our partner agencies, and justifying its delivery against client brand and business objectives.
• As Senior Director, you will be responsible for developing and articulating communications strategies that guide the planning and investment teams toward delivering measurable business outcomes.
• You’ll inspire teams and clients alike with how media can creatively bring ideas to life and act as a lever for growth.
• You’ll serve as a day-to-day strategic lead and trusted advisor for senior client stakeholders, fostering strong relationships built on collaboration, transparency, and impact.
• In partnership with internal and external teams, you’ll ensure alignment and integration across disciplines, from creative and media to data and technology.

Requirements

• 8-15 years of industry experience, with a strong foundation in communications or media planning.
• Proven ability to translate brand and business goals into integrated communications strategies.
• Experience managing multiple projects and teams simultaneously.
• Strong client relationship management skills and confidence engaging senior stakeholders.
• A collaborative and empathetic leadership style that encourages growth and curiosity.
• Experience leveraging consumer insights to shape strategic recommendations.
• Familiarity with the integration of creative, media, PR, and other marketing disciplines.
• Solid understanding of advertising, marketing, and media fundamentals — and how media channels work together to influence audiences.
• Passion for culture, trends, and human behavior that shape how people connect with brands.
• Excellent presentation and storytelling skills to engage and inspire clients and teams.