Senior Director, Media Transformation & Operations

Santa Ana, CA (Remote)

$138K/yr – $247K/yrSenior Level12+ years expFull time

Posted 3 hrs ago

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Job Summary

Own end-to-end transformation of media and scale AI-enabled operating models for Best Buy Ads and marketplace initiatives, while leading governance, automation and cross-functional partnerships.

  • Lead large-scale media transformation and operating model design
  • Build and guide an AI-ready culture with an automation focus
  • Manage ecosystem relationships and cross-enterprise media operations

Job Description

Responsibilities

  • Lead end-to-end transformation of media, including planning, buying, trafficking, reporting & optimization, billing, and ad ops
  • Design and implement scalable operating models to support growth of Best Buy Ads (retail media network) and marketplace initiatives
  • Identify workflow and process opportunities to increase speed and effectiveness across full funnel media process
  • Lead media AI center of excellence, developing and coordinating use cases and learning agenda, and developing an AI-ready culture
  • Drive adoption of automation, AI, and platform integrations to reduce manual workflows, shorten speed to market, and improve data driven decisioning
  • Establish governance frameworks, standard operating procedures and processes across all media channels
  • Lead and manage relationships with key media platforms, agencies, and technology vendors
  • Lead media operations, inclusive of agency management, portfolio budget management and billing across the enterprise and Ads
  • Define ad ops strategy and standards across trafficking, tagging, QA and delivery

Requirements

  • 12 years of experience in media planning/buying, operations, ad operations, or marketing transformation, preferably within retail, eCommerce, or retail media networks. Familiarity with auction dynamics, yield management, and pricing strategies for owned media
  • 12 years of experience in media platforms (e.g., paid social, programmatic, search) and ad tech ecosystems (DSPs, ad servers, clean rooms)
  • Proven track record of leading large-scale build or transformation initiatives across people, process, and technology
  • Lead, mentor, and scale a high-performing in-house team while also maximizing agency resources

Preferred

  • Demonstrated success implementing automation and workflow tools in large organizations (e.g., Prisma, Placements.io, WorkFront or similar systems)
  • Experience managing agencies and external partners at scale
  • Strong analytical mindset with experience in measurement frameworks, attribution models, and performance optimization
  • Bachelors degree or higher preferred

Benefits

  • Best Buy provides different types of leaves of absence (LOA) and potential pay sources to employees based on eligibility. The length of your LOA depends on your situation, where you live, your full-time or part-time employment status, and federal and state regulations. Intermittent or reduced-schedule leave is also available for certain medical or family care leaves. Paid time off (vacation or PTO) is offered to full-time and part-time employees based on work location, employment status, salary or hourly status (exempt/non-exempt), and years of continued or bridged service.
  • Certain roles, where market norms demand it, are eligible for various forms of incentive pay to drive performance and offer recognition for achieving financial and strategic results.
  • For more information about benefits, LOA and paid time off, please refer to our Benefits Guide.
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Best Buy

3.6 Glassdoor

At Best Buy, our purpose is to enrich lives through technology. We do that by leveraging our unique combination of tech expertise and human touch to meet our customers’ everyday needs, whether they come to us online, visit our stores or invite us into their homes. With over 1,000 stores and more than 90,000 employees in the United States and Canada, we solve key human needs in the areas of productivity, security, health, entertainment, connectivity, and more. We’re a community of courageous change-makers, ambitious collaborators, and inspiring friends. Whether it’s working as a Geek Squad Agent, an in-store advisor, or in our corporate office, we offer each other support and prepare for what might come next. We wake up every morning so we can do our part in shaping the future of a changing world. Together, we raise the bar for what’s possible and dream up new solutions to problems we’ve never encountered. We master innovative skills that we didn’t know were within grasp and turn everyday interactions into human connections built to last. If change motivates you, if technology inspires you — we’re here for you. Tomorrow works here™.

Founded in 1966
Richfield, Minnesota, US
73K employees (3,120 in marketing)
60% recommend to a friend
35% CEO approval

Traffic Signals

Monthly Visitors
101.6M
Monthly Google Ads Budget
$4M
Traffic Source Mix
Search
34.7%
Direct
58.3%
Referral
4.1%
Social
1.4%
Paid
1.3%

Headcount Trend

Current headcount: ~72.9K

Marketing Team

Marketing Team Size
2,119 (3% of company)
Median Career Experience
15 years
Median Tenure
7.3 years
Marketing Roles Posted (Last 30 Days)
3

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