Senior Director, Marketing - Connected Health and Robotics

USA (On-site)

$213K/yr – $265K/yrSenior Level11+ years expFull time

Posted 1 hr ago

Job Description

Responsibilities

  • Owns marketing strategy and leadership across Zimmer Biomet’s connected health portfolio, including mymobility, ZBEdge, ZBEdge Analytics, 1Team, and Medstrat.
  • Leads and develops upstream and downstream product management teams responsible for portfolio strategy, product positioning, launch execution, and commercial growth.
  • Defines and evolves brand architecture across the connected health and robotics portfolio, ensuring clear, cohesive, and differentiated positioning for each product within the broader Zimmer Biomet ecosystem.
  • Develops and drives software ecosystem strategy that aligns connected health and robotics offerings into a unified, compelling platform narrative for surgeons, care teams, administrators, and health systems.
  • Partners with Commercial, Clinical, Engineering, Digital, Quality, Regulatory, Medical Affairs, and executive leadership to shape portfolio priorities and go-to-market plans.
  • Leads upstream activities including market assessment, customer discovery, competitive analysis, segmentation, and product roadmap definition to identify growth opportunities and inform investment decisions.
  • Drives downstream execution including launch readiness, sales enablement, messaging, promotional strategy, customer engagement, and adoption programs.
  • Ensures marketing and product management activities support compliant commercialization in partnership with Regulatory, Legal, Privacy, and Quality stakeholders.
  • Establishes portfolio governance, marketing operating models, and team development practices that improve execution, cross-functional alignment, and organizational capability.
  • Monitors portfolio performance, market dynamics, customer adoption trends, and competitive activity to inform strategy refinement and resource prioritization.

Requirements

  • Bachelor's Degree and 9 years of relevant experience, or Associate's Degree and 11 years of relevant experience, or High School Diploma or Equivalent and 13 years of relevant experience is required
  • Travel Up to 25%

Preferred

  • Experience in medical devices, orthopedics, musculoskeletal health, or closely related MedTech sectors
  • Experience with software as a medical device (SaMD), digital health, connected care, or healthcare technology products
  • Strong expertise in brand architecture, portfolio branding, and software ecosystem strategy
  • Proven leadership of upstream and downstream product management or marketing teams
  • Strong understanding of market development, product positioning, competitive strategy, launch execution, and commercial growth planning
  • Experience translating complex technology and software portfolios into clear, compelling value propositions for clinical, administrative, and executive audiences
  • Experience partnering across Engineering, Clinical, Regulatory, Quality, Commercial, and executive stakeholders in a matrixed environment
  • Strong ability to communicate portfolio strategy, brand positioning, and investment priorities to executive and cross-functional audiences
  • Bachelor’s Degree and 12+ years of experience in marketing, product management, portfolio strategy, or commercial leadership in medical devices, digital health, or healthcare technology, with 7+ years in people leadership roles overseeing multiple teams is preferred
Zimmer Biomet logo

Zimmer Biomet

3.7 Glassdoor

Zimmer Biomet is a global medical technology leader with a comprehensive portfolio designed to maximize mobility and improve health. We advance our mission to alleviate pain and improve the quality of life for patients around the world with our innovative products and suite of integrated digital and robotic technologies leverage data, data analytics and artificial intelligence. Founded in 1927 and based in Warsaw, Zimmer Biomet has operations in more than 25 countries and sales in more than 100 countries. We maintain world-class scientific facilities and resources and collaborate with leading clinicians and researchers around the world. Awards and Recognitions •Forbes Best-in-State Employers in Indiana (2020 and 2021)•Newsweek’s America’s Most Responsible Companies (2021)•Military Friendly Employer by VIQTORY (2019 and 2020)•Best Employer Award: China (2011-2021)•Great Place to Work: Brazil (2021)•Indiana Manufacturers Association Manufacturing Excellence Awards (2020)•ComputerWorld’s "Best Places to Work in IT" (2018-2020)•Forbes Global 2000 (2020 and 2021)•Fortune 500 List (2020 and 2021)

Founded in 1981
Warsaw, Indiana, USA
19K employees (601 in marketing)
68% recommend to a friend
69% CEO approval

Salaries

Posted range

$213K/yr – $265K/yr

Taken straight from the job posting.

See all Zimmer Biomet salaries

Funding

Total Funding
$2.8B
Last Raise
$1.8B
Post IPO Debt, 1 years ago

Funding History

  • Feb 2025
    Post IPO Debt • $1.8B
  • Dec 2016
    Post IPO Debt • $1B

Traffic Signals

Monthly Visitors
263.7K
Monthly Google Ads Budget
$9.7K
Traffic Source Mix
Search
45.6%
Direct
42.3%
Referral
7%
Social
4.3%
Paid
0.7%

Headcount Trend

Current headcount: ~18.6K

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