Responsibilities

• Pipeline Ownership & Strategy
• - Own marketing-sourced pipeline targets for Direct Sales/IoT Watchtower
• - Develop and execute ABM campaigns targeting named enterprise accounts
• - Build vertical-specific demand generation strategies for key industry segments
• - Partner with enterprise Sales to align on account prioritization and messaging
• Team Leadership & Execution
• - Manage and develop a demand generation team of 4 FTE plus external agency relationships
• - Coach team on ABM execution and enterprise marketing best practices
• - Organize and execute lead generation events and enterprise marketing programs
• - Foster collaboration across Sales, Product Marketing, Communications, and Creative teams

Requirements

• Progressive B2B demand generation experience in tech/SaaS environments
• Proven track record owning and delivering on pipeline revenue targets in scaled SaaS/platform businesses
• Deep, hands-on experience with account-based marketing strategy and execution
• Strong analytical capabilities for funnel diagnosis and performance optimization
• Experience managing and developing demand generation teams in player-coach capacity
• Proficiency with core martech stack including HubSpot, Salesforce, Outreach, and Asana
• AI-first approach to demand generation with experience building and directing AI-enhanced workflows

Benefits

• Aeris also offers a comprehensive package of benefits including paid time off, medical / dental / vision insurance, and 401(k) to eligible employees.