Senior CRM Manager-Digital-Mount Sinai Hospital-Full Time-Days-Remote

New York, USA (Remote)

Salary Not AvailableSenior LevelFull time

Posted 4 months ago

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Job Summary

Own and evolve the Salesforce CRM and marketing tech stack to enable enterprise patient and consumer engagement.

  • Own strategy, architecture, and execution of Salesforce CRM and Marketing Cloud suite.
  • Must have experience with Salesforce Marketing Cloud, Health Cloud, Data Cloud, Datorama, and Formstack.
  • Demonstrates strategic and hands-on leadership in a complex healthcare environment.

Job Description

Responsibilities

  • own the strategy, architecture, and execution of our Salesforce CRM and marketing technology ecosystem, supporting enterprise-wide patient and consumer engagement initiatives
  • oversees a highly integrated Salesforce environment, including Salesforce Marketing Cloud, Health Cloud, Data Cloud, Marketing Cloud Intelligence (Datorama), and Formstack, enabling end-to-end data capture, activation, orchestration, and performance measurement
  • ensure these platforms operate as a cohesive, scalable, and secure ecosystem aligned with Mount Sinai’s mission, regulatory requirements, and growth objectives
  • partner closely with Digital Marketing, Analytics, and external vendors to translate business needs into effective, compliant technology solutions
  • the ideal candidate is both strategic and hands-on—comfortable setting long-term vision while driving execution in a complex healthcare environment

Requirements

  • experience with Salesforce Marketing Cloud, Health Cloud, Data Cloud, Marketing Cloud Intelligence (Datorama), and Formstack

Preferred

  • experience with healthcare environment is preferred
  • strong collaboration with Digital Marketing, Analytics, and external vendors is a plus
  • strategic and hands-on leadership in a complex healthcare environment is preferred
    Mount Sinai Health System logo

    Mount Sinai Health System

    3.5 Glassdoor

    The Mount Sinai Health System is an integrated health system committed to providing distinguished care, conducting transformative research, and advancing biomedical education. Structured around seven hospital campuses and a single medical school, the Health System has an extensive ambulatory network and a range of inpatient and outpatient services—from community-based facilities to tertiary and quaternary care. WHO WE AREWe are compassionate collaborators—48,000 strong—working to heal, teach, and advance medicine in New York City and throughout the world.WHAT WE BELIEVEWe believe in challenging the status quo. Forging a new pathway in clinical excellence is only possible by putting the patient at the center of the experience.WHY WORK WITH USHere, innovation is valued and collaboration is integral. Mount Sinai is full of friendly, helpful people who share a common devotion to delivering exceptional patient care. Yet we’re as diverse as the city we call home—culturally, ethnically, in outlook and lifestyle. When you join us, you become part of Mount Sinai’s unrivaled record of achievement, education, and advancement as we revolutionize healthcare together.

    Founded in 2013
    New York, New York, USA
    29K employees (200 in marketing)
    58% recommend to a friend
    65% CEO approval

    Traffic Signals

    Monthly Visitors
    6.8M
    Monthly Google Ads Budget
    $144.4K
    Traffic Source Mix
    Search
    42.5%
    Direct
    46.2%
    Referral
    8.9%
    Social
    1.4%
    Paid
    0.8%

    Headcount Trend

    Current headcount: ~29.5K

    Marketing Team

    Marketing Team Size
    137 (0% of company)
    Median Career Experience
    15.5 years
    Median Tenure
    7.8 years
    Marketing Roles Posted (Last 30 Days)
    1

    Funding

    Total Funding
    $41.9M
    Last Raise
    $7M
    Grant, 1 years ago

    Funding History

    • Nov 2024
      Grant • $7M
    • Jun 2024
      Grant • $100K
    • Nov 2023
      Grant • $7M

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