Responsibilities

• Produce lifecycle and customer marketing content in close collaboration with product marketing, CRM, social, design, comms, and compliance. Your campaigns will be driven by specific audience segments and the products that fit them.
• Develop content at scale, bringing brand voice, editorial judgment, and an eye for compliance to every output, while using AI as a force multiplier.
• Build scalable systems (ex: copy banks, variant libraries, templates) that improve speed and consistency.
• Write editorial and social content for our owned channels, specifically structured for AEO/GEO citability.
• Contribute to the evolution of our AI workflows, flagging where our custom agents, tools, and processes can be improved and working to build new solutions.

Requirements

• 3+ years of experience in content marketing, lifecycle marketing, or editorial, with a degree in marketing, PR, English, finance, or a related field.
• Strong editorial instincts: You understand the nuances of language and why every word, in its particular place, matters. You can pick up a brand voice and flex it for different audiences. Your work is equally as compelling as it is compliant, and you are comfortable working within a regulated industry.
• Cross-functional thinking: You’re a marketer, a brand strategist, a writer, and an editor. You can take insights and turn them into high-impact marketing.
• Fluency with AI writing tools: You already use them, and you have opinions about when they help and when they don’t.
• Working knowledge of AEO/GEO: You’re an early adopter of the new world of LLM discoverability, and you’re comfortable reviewing analytics and writing with performance in mind.
• Drive: You can handle multiple projects at once and have the initiative to see them forward in collaboration with various partners.
• Experience in or passion for financial services: You understand personal finance products, their purposes, and their benefits, and you can make them feel accessible to anyone.

Preferred

Benefits

• We offer a competitive suite of benefits , including medical, dental, and vision coverage; life and AD&D insurance; short- and long-term disability; infertility support and WPATH-aligned transgender health benefits; an Employee Assistance Program (EAP); transit benefits and FSA and HSA options
• Ownership: Equity for all employees, including new hire and refresher grants.
• Time: Flexible paid time off, paid parental leave, and a fully paid four-week sabbatical in your sixth year.
• Growth: Company-paid professional coaching for all employees.
• Wealth: Day-one 401(k) match plus matching on qualified student loan payments.