Senior Communications Specialist

Responsibilities

• Content Creation (65%): Write and edit benefits-based content for print and electronic media (or other channels as needed) to reach desired communications goals for our prospective students. Create specialized materials for marketing, publication, and/or public or internal relations that incorporate written, visual, and multimedia methods.
• Collaboration (20%): Under the direction of the Admissions Communications Unit, and in collaboration with Admissions Recruiters and relevant campus partners will develop content and communications that helps to facilitate interest in, application to, and enrollment in the University of Minnesota. Direct the activities of strategic partners like Printing Services (including designers) and Addressing & Mailing to ensure projects remain on time and on budget.
• Copyediting, Fact Checking, and Quality Assurance (15%): Ensure that communications are error-free and meet the brand and customer service standards set by the Office of Admissions. Communications must be strategic and on-message, on-time, issue-free, and targeted to the correct audiences.
• The role may work a hybrid schedule on campus and remote, with approximately 1-2 days a week on campus. Some days may require an on-campus presence depending on the work needs.

Requirements

• BA/BS plus at least four (4) years of relevant, transferrable work experience in journalism or strategic communications.
• Excellent organizational and coordination abilities
• Excellent written and oral communication skills, including public speaking experience
• Experience with an email marketing platform and/or customer relationship management (CRM) technology.
• Experience with effective print communication development for publication or public distribution.
• Demonstrated ability to both work independently and take initiative, and well as collaborating with a variety of stakeholders
• Demonstrated ability to manage multiple large projects concurrently
• Demonstrated commitment to ensuring accessibility and fostering inclusion in work practices
• Not eligible for H-1B or Green Card sponsorship. This position does not offer a STEM OPT training program.

Preferred

• Experience in an admissions or recruitment setting.
• Familiarity with the University of Minnesota and its programs.
• Experience working with people of a wide array of backgrounds and cultures.
• Experience working in Slate CRM

Benefits

• The University Offers a Comprehensive Benefits Package That Includes
• - Competitive wages, paid holidays, and generous time off
• - Continuous learning opportunities through professional training and degree-seeking programs supported by the Regents Tuition Benefit Program
• - Low-cost medical, dental, and pharmacy plans
• - Healthcare and dependent care flexible spending accounts
• - University HSA contributions
• - Disability and employer-paid life insurance
• - Employee wellbeing program
• - Excellent retirement plans with employer contribution
• - Public Service Loan Forgiveness (PSLF) opportunity