Senior Campaign Marketing and Operations Manager (Travel) - TikTok Local Services at TikTok | Seattle, WA | $151K/yr – $274K/yr

Senior Campaign Marketing and Operations Manager (Travel) - TikTok Local Services

Seattle, WA (On-site)

$151K/yr – $274K/yrSenior LevelFull time

Posted 4 months ago

Job Summary

Drive end-to-end local services marketing campaigns and events, coordinating product, creators, and partners to achieve engagement and revenue goals.

Own plan, execution, and optimization of local service campaigns, including budget planning and post-campaign review.
Must-have: Strong analytics to turn data into actionable insights.
Standout: Cross-functional coordination with creator operations, product, and merchant teams.

Job Description

Responsibilities

Plan and implement local service campaign/event strategies based on business goals, ramp up platform resources, such as product, creator, KOL, to guarantee engagement.
Responsible for managing the end-to-end marketing campaigns for local services, including budget planning, goal setting, resource allocation, and post-campaign analysis. Good ability to abstract general insights and strategies to support business development.
Collaborate with creator operations, product and merchant business development to leverage local service content distribution strategy through platform campaign/events.

Requirements

Bachelor’s degree in Business, Marketing, or a related field.
Experienced in managing end-to-end campaigns and performance marketing tied to revenue, sales, and/or GMV, including operations, content marketing, and transactional marketing, preferably within lifestyle businesses, marketplace, or travel/OTA e-commerce.
Strong analytical skills with the ability to translate data into actionable insights.
Excellent communication and presentation skills.
Ability to work both independently and collaboratively in a fast-paced environment.

Preferred

Proven experience managing full-cycle marketing campaigns, including planning, launch, optimization, and reporting.
Strong project management skills and experience coordinating stakeholders across multiple teams.
Hands-on executor, not just a strategist.

Benefits

medical, dental, and vision insurance
a 401(k) savings plan with company match
paid parental leave
short-term and long-term disability coverage
life insurance
wellbeing benefits
10 paid holidays per year
10 paid sick days per year
17 days of Paid Personal Time (prorated upon hire with increasing accruals by tenure)

TikTok

3.2 Glassdoor

TikTok is the world's leading destination for short-form video. Our platform is built to help imaginations thrive. This is doubly true of the teams that make TikTok possible. Our employees lead with curiosity, and move at the speed of culture. Combined with our company's flat structure, you'll be given dynamic opportunities to make a real impact on a rapidly expanding company as you grow your career. We have offices across Asia Pacific, the Middle East, Europe, and the Americas – and we're just getting started.

Founded in 2003

Los Angeles, California, US

71K employees (26,053 in marketing)

www.tiktok.com/about?lang=en

48% recommend to a friend

70% CEO approval