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Senior Brand Development Manager – California | El Tequileño Tequila - Paradise Spirits

Los Angeles, CA (On-site)

$95K/yr – $130K/yrSenior Level5+ years expFull time

Posted 5 months ago

Job Summary

Drive California market growth for El Tequileño by managing distributor partnerships and retailer accounts.

  • Must-have: 5+ years in beverage alcohol with strong California market knowledge.
  • Standout: Established relationships with major distributors and key accounts (e.g., Southern Glazer’s, RNDC).

Job Description

Responsibilities

  • Own and execute the California market strategy to drive distribution and depletions
  • Build and manage relationships with key distributor partners (e.g., Southern Glazer’s, RNDC)
  • Develop and expand key on-premise and off-premise accounts
  • Lead brand activations, tastings, and events across the market
  • Educate trade partners and consumers on the El Tequileño portfolio and story
  • Collaborate with marketing to execute local campaigns and initiatives
  • Identify growth opportunities and monitor competitive activity
  • Represent the brand at industry events and key accounts
  • Provide regular market feedback and performance reporting

Requirements

  • 5+ years of experience in beverage alcohol (spirits preferred)
  • Strong knowledge of the California market and account landscape
  • Established relationships with distributors and key accounts
  • Experience working with major distributors (Southern Glazer’s, RNDC, etc.)
  • Proven ability to drive sales and build brand presence
  • Entrepreneurial mindset with strong communication and organizational skills
  • Willingness to travel frequently within California

Benefits

  • Travel and expense support
  • Opportunity to grow with an authentic, premium tequila brand
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Newton, Massachusetts, USA
8 employees (3 in marketing)
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Salaries

Posted range

$95K/yr – $130K/yr

Taken straight from the job posting.

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