Senior Associate, Strategy

Philadelphia, PA (Hybrid)

$54K/yr – $72K/yrMid Level1+ years expFull time

Posted 1 hr ago

Job Summary

You will own the end-to-end media planning workflow, collaborate on strategy and deliver client-facing execution across multiple campaigns.

  • Own and maintain media Flowcharts aligned with financial documentation
  • Gather audience insights and competitive data to inform strategies
  • Respond promptly to client requests with clear communication

Job Description

Responsibilities

  • Assist in the development of media plans and strategic presentations.
  • Manage tasks across multiple accounts and campaigns with efficiency and attention to detail.
  • Collaborate with internal cross-functional teams to align on objectives and deliverables.
  • Gather and analyze audience insights and competitive data to inform strategies.
  • Own and maintain media Flowcharts, ensuring alignment with financial documentation (MBAs).
  • Create and update Creative Asset Trackers and Traffic Workbooks with precision.
  • Monitor and resolve issues proactively while seeking guidance when needed.
  • Respond promptly to client requests, providing clear communication and outstanding service.
  • Build foundational expertise in the media planning and buying process, including the role of various media channels.
  • Strive for proficiency in media research tools, software, and competitive marketplace knowledge.

Requirements

  • 1+ years’ experience in media planning and/or strategy
  • Working knowledge of standard media research and planning tools/platforms (Media Tools Flowchart Software, Prisma/Mediaocean, Clear Decisions, Kantar, MRI/GfK, R/F and Optimization Software, Pathmatics, Mbox, GWI, etc.)
  • Proficiency in Microsoft Office Suite with strong understanding of Excel and PowerPoint
  • Strong communication and presentation skills
  • Curious and motivated, solution-oriented problem solver
  • Ability to work independently as well as in a team setting
  • Detail-oriented with the ability to multi-task and manage priorities and deadlines in a fast-paced environment
  • Previous experience working within the HCP or pharmaceutical industries is a plus

Preferred

  • Previous experience working within the HCP or pharmaceutical industries is a plus

Benefits

  • medical coverage
  • dental
  • vision
  • disability
  • 401K
  • parential and family care leave
  • family forming assistance
  • tuition reimbursement
  • flexible time off
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Publicis Health Media

Publicis Health Media (PHM) is the market-leading media agency in the health category, providing unmatched DTC and HCP health, wellness and pharmaceutical expertise, innovation and unmatched clout.Our team of market makers works closely with an expansive set of consumer and HCP media partners, consistently identifying first-to-market opportunities that help our clients disrupt their categories and drive business growth. We believe that everyone deserves to have a positive healthcare experience. That healthcare marketing must go beyond the expected and the traditional. That we need to push the boundaries of media through data, content, commerce and creativity. Together we create powerful experiences that matter, driving better health outcomes for the people we serve.

Founded in 2012
Philadelphia, Pennsylvania, USA
800 employees (170 in marketing)

Salaries

Posted range

$54K/yr – $72K/yr

Taken straight from the job posting.

See all Publicis Health Media salaries

Traffic Signals

Monthly Visitors
3.3K
Monthly Google Ads Budget
$2
Traffic Source Mix
Search
31.1%
Direct
45.8%
Referral
7.3%
Social
14%
Paid
1.6%

Headcount Trend

Current headcount: ~800

Recent News

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Senior Associate, Strategy

Publicis Health Media · Philadelphia, PA · Hybrid