Product Marketing Manager, Industry Events

New York City, NY (On-site)

$141K/yr – $205K/yrSenior Level6+ years expFull time

Posted 5 hrs ago

Job Summary

Own and align executive stakeholders to shape event strategy and drive measurable impact across major industry forums.

  • Lead storytelling and activations at key events
  • Translate market insights into GTM event opportunities
  • Track event metrics and sentiment to influence spend

Job Description

Responsibilities

  • Align executive leadership across GBO Sales, US Ads Marketing, and Industry Relations to maximize event investments.
  • Lead narrative, keynote programming, and activations across major industry events and third-party conferences.
  • Distill market insights to align external event opportunities with verticalized Sales go-to-market (GTM) strategies, accelerating business growth and client satisfaction.
  • Partner with global messaging teams and external agencies to land cohesive, activations on major stages.
  • Track and analyze key event metrics, specifically measuring audience sentiment shift and intent to spend.

Requirements

  • Bachelor's degree or equivalent practical experience.
  • 6 years of experience in marketing working across one or more marketing fields (i.e. growth, product marketing, brand marketing, social).
  • Experience managing cross-functional or cross-team projects.

Preferred

  • Experience utilizing AI productivity tools to solve complex, multi-layered problems and streamline business or development workflows.
  • Knowledge and understanding of Google’s advertising products as well as the competitive landscape in which they operate.
  • Familiarity with key topics and issues that the US Ads industry is facing.
  • Ability to take initiative and identify opportunities to improve processes.
  • Demonstrated ability to deliver insights-driven marketing strategies, campaigns, and integrated plans.
  • Strong written and verbal communicator with ability to craft messages for various audiences, including internal and external executives.

Benefits

  • Learn more about benefits at Google .
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Google

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Founded in 1970
ZWE
29 employees (4 in marketing)

Salaries

Posted range

$141K/yr – $205K/yr

Taken straight from the job posting.

See all Google salaries

Marketing Team

Marketing Team Size
3 (10% of company)
Marketing Roles Posted (Last 30 Days)
65

Traffic Signals

Monthly Visitors
83.9B
Traffic Source Mix
Search
6.3%
Direct
87.6%
Referral
5.1%
Social
0.5%
Paid
0.2%

Headcount Trend

Current headcount: ~29
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Product Marketing Manager, Industry Events

Google · New York City, NY · On-site