dentsu

Senior Associate, Paid Search

New York City, NY (Hybrid)

$62K/yr – $70K/yrSenior Level1+ years expFull time

Posted 10 days ago

Job Summary

Own the end-to-end paid search optimization for retail and traditional search campaigns, including budget management, bid strategy development, reporting, and performance analysis, while translating insights into actionable recommendations for client goals.

  • Manage budgets, bids, and pacing across campaigns
  • Build and optimize campaigns and plan with cross-team collaboration
  • Interpret performance data to drive strategy and client recommendations

Job Description

Responsibilities

  • Manage ongoing optimization efforts to meet campaign goals, including daily management of campaign budgets, bid management, reporting, keyword and targeting strategies, and campaign revisions based on performance history and our client's goals.
  • Execute retail campaigns and traditional search campaigns, including account setup, campaign builds, daily optimization, bid strategy development and budget pacing.
  • Assist with media plan creation from visual aids to detailed descriptions of partners and strategy.
  • Interpret performance reports to provide actionable insights and analysis.
  • Ensure campaigns are run to agreed upon best practice guideline.
  • Assist and attend both internal and external weekly calls and meetings with clients and vendors.
  • Collaborate across our client team and channels.

Requirements

  • 1+ years' experience in Paid Search
  • Solid analytical and problem-solving skills; comfortable working with data to draw insights
  • Familiarity with Excel or Google Sheets (e.g., pivot tables, basic formulas, vlookups)
  • Clear verbal and written communication skills
  • Detail-oriented with strong organizational and time management abilities
  • Ability to learn new tools and platforms quickly in a fast-paced environment
  • Self-starter attitude with a collaborative mindset
  • Bachelor's degree preferred.

Preferred

  • Digital marketing experience a plus.

Benefits

  • Medical, vision, and dental insurance
  • Life insurance
  • Short-term and long-term disability insurance
  • 401k
  • Flexible paid time off
  • At least 15 paid holidays per year
  • Paid sick and safe leave
  • Paid parental leave

Salaries

Posted range

$62K/yr – $70K/yr

Taken straight from the job posting.

Paid Search median pay in the United States

$90K/yr

Most pay falls between $73K and $110K. Based on 1,207 salaries.

Senior Associate, Paid Search

dentsu · New York City, NY · Hybrid