Digital PR Lead
NP Digital
USA (Remote)
$80K/yr - $95K/yrAgencyFull-timeSenior level3+ years exp.
17 hrs ago
Senior Associate, Healthcare
District of Columbia, USA (Hybrid)
$59K/yr – $65K/yrSenior Level3+ years expFull time
Posted 2 weeks ago
Job Summary
Owns end-to-end integrated campaign development and execution, content strategy, audience insights, and client-facing support across healthcare communications; collaborates with cross-functional teams to translate complex topics into clear narratives and actionable plans.
- Lead integrated campaigns across paid, earned, and owned channels
- Develop messaging frameworks and audience-driven content
- Synthesize research and data to inform strategy
Job Description
Responsibilities
- Integrated Campaign Development & Execution: Support the development and execution of integrated communications campaigns across paid, earned, and owned channels, contributing to strategic planning, integrated team management, campaign activation, and performance optimization. Participate in earned media efforts, including media monitoring and social listening, as needed.
- Content Development: Draft strategic communications and key messaging frameworks that translate various healthcare topics into clear, compelling, and audience-relevant messaging.
- Audience Insights & Strategic Analysis: Conduct research and synthesize qualitative and quantitative findings, audience insights, environmental scans, and program data into actionable recommendations that inform communications strategies, message development, and campaign planning.
- Strategic Ideation: Actively participate in team brainstorms, bringing fresh, culturally resonant ideas to the table to advance client priorities.
- Client Experience & Account Support: Support account management by coordinating team and client meetings; developing status reports, agendas, and minutes; and helping to manage and track deadlines.
Requirements
- 3–5 years of experience in communications, public relations or public health (agency or government contract experience a strong plus).
- A strong understanding of the healthcare landscape.
- Strong writing, editing, and proofreading skills, with the ability to translate complex, scientific topics into clear, compelling narratives for various audiences.
- Experience working with/supporting cross-functional, multi-disciplinary teams.
- Bachelor’s degree in a communications related area.
Weber Shandwick
Weber Shandwick is the earned-first global communications agency. Led by world-class strategic and creative thinkers and activators, Weber Shandwick has won some of the most prestigious awards in the industry, including being named #1 in the Public Relations and Brand Strategies category on Fast Company’s 2024 Most Innovative Companies list, one of Fast Company’s Best Workplace for Innovators in 2023, PRWeek’s 2024 Global Agency of the Year, ranked #1 on PRovoke’s Global Creative Index in 2024 and honored on Ad Age’s A-List in 2024 & 2020 and Best Places to Work in 2019, in addition to being awarded Campaign Global’s PR Agency of the Year in 2023. Weber Shandwick was the most awarded PR agency at the 2023 and 2024 Cannes Lions International Festival of Creativity, including earning the PR industry’s first-ever idea-led Cannes Grand Prix in the Brand Experience & Activation category and cumulatively earning more than 225 Cannes Lions. Weber Shandwick has also been named PR Agency of the Year by Campaign US in 2021, honored as PRovoke’s Global Agency of the Decade in 2020 and ranked #1 on PRovoke’s Global Creative Index in 2021 and 2022. Additionally, the firm was named PRWeek’s Global Agency of the Year in 2015, 2016, 2017 and 2018 and was awarded PRWeek’s Purpose Agency of the Year in 2020 and 2021. Weber Shandwick also received Honorable Mention on the Gartner Magic Quadrant for Global Marketing Agencies in 2021, as the only PR agency featured. Part of the Interpublic Group (NYSE: IPG), Weber Shandwick is the anchor agency within The Weber Shandwick Collective – the strategic communications and consulting network. For more information, visit https://www.webershandwick.com/. Social Media Community Guidelines: http://bit.ly/wssocialterms
Salaries
Posted range
$59K/yr – $65K/yr
Taken straight from the job posting.
Public Relations median pay in the United States
Most pay falls between $70K and $123K. Based on 2,407 salaries.
Marketing Team
Marketing Team Size
882 (20% of company)
Median Career Experience
14 years
Median Tenure
7.3 years
Marketing Roles Posted (Last 30 Days)
28
People
Marketing Leadership
Anisha Ahluwalia
Global Chief Marketing Officer
At the company for 10 years 8 months
Caren Oppenheim
Senior Vice President, Brand Content Strategy
At the company for 4 years 4 months
Hee Suk Ko
Vice President, Business Marketing
At the company for 9 years 10 months
Dov Hoffman
Vice President, B2B Marketing
At the company for 4 years 2 months
Traffic Signals
Monthly Visitors
74.1K
Traffic Source Mix
Search
36%
Direct
46.1%
Referral
5.6%
Social
11.7%
Paid
0.4%
Headcount Trend
Current headcount: ~4.4K
News about Weber Shandwick
Links
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