Senior Associate, Experience Planning at Omnicom Media | New York, USA | $40K/yr – $75K/yr

Omnicom Media

Senior Associate, Experience Planning

New York, USA (On-site)

$40K/yr – $75K/yrMid Level2+ years expFull time

Posted 5 months ago

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Job Summary

Drive cross-channel media planning to meet client objectives with data-driven recommendations.

Must-have: 1-2 years of media planning experience with strong analytic skills.
Standout: Mentoring Planning Associates and applying OM tools to improve outcomes.

Job Description

Responsibilities

Support and co-lead the development and execution of integrated, cross-channel media plans that directly address client business objectives.
Analyze audience, market, and campaign data to provide insights that inform media recommendations and optimize plan performance.
Prepare and present client-facing materials, including flowcharts, presentations, and competitive reviews, ensuring accuracy and strategic alignment.
Participate in ongoing campaign monitoring, optimizations, and post-campaign analyses, delivering clear takeaways and actionable recommendations.
Maintain strong understanding of client industries, goals, competitive environments, and evolving media landscapes.
Act as a mentor and resource to Planning Associates, providing guidance and supporting onboarding and ongoing training initiatives.
Ensure high standards of documentation, project management, and adherence to Omnicom Media processes throughout all planning activities.
Collaborate closely with internal teams-including activation, strategy, analytics, and content to ensure seamless plan implementation.
Take initiative in updating and applying industry best practices, emerging technologies, and OM-specific tools to enhance planning outcomes.
Proactively contribute ideas, solutions, and improvements to enhance team performance and client results.

Requirements

Bachelor's degree in advertising, marketing, communications, business, or a related field.
1-2 years of experience in media planning or a related field (agency experience preferred).
Strong analytical skills and proven ability to interpret and synthesize data into meaningful insights.
Proficiency in Microsoft Excel, PowerPoint, and industry-standard planning tools.
Effective written and verbal communication skills.
Ability to manage multiple tasks, timelines, and priorities with organization and attention to detail.
Collaborative, proactive, and committed to ongoing learning and professional growth.

Benefits

health insurance, vision insurance, dental insurance, 401(k), Healthcare Flexible Spending Account, Dependent Care Flexible Spending Account, vacation days, sick days, personal days, paid parental leave, paid medical leave, and STD/LTD insurance benefits.

Omnicom Media

3.5 Glassdoor

Omnicom Media, the media services division of Omnicom Group Inc., designs ecosystems for growth. Powered by the Omni Intelligence Platform, Omnicom Media connects best-in-class capabilities that enable our full-service media agencies OMD, Initiative, PHD, UM, Hearts & Science and Mediahub to deliver more relevant and actionable consumer experiences, more productive and proactive client experiences, and more collaborative and rewarding talent experiences for the more than 40,000 people serving the world’s leading brands in Omnicom Media agencies around the globe.

Founded in 1996

New York, Iowa, USA

14K employees (3,943 in marketing)

www.omnicommedia.com

60% recommend to a friend

74% CEO approval