Senior Analyst, GTM Systems

Mountain View, CA (On-site)

$160K/yr – $180K/yrSenior Level5+ years expFull time

Posted 3 weeks ago

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Job Summary

Own the GTM tech stack and data flow, balancing Salesforce orchestration with AI-enabled productivity tools to tighten how leads become opportunities and quotes close.

  • Own GTM systems and data integration across stack to reduce duplicate data and friction.
  • Define and govern dashboards, KPIs, and attribution for pipeline health and tool adoption.
  • Pilot AI tools to lift productivity in sales and marketing and improve win rates.

Job Description

Responsibilities

  • Own and administer the full GTM tech stack, including Salesforce CRM, Outreach, ZoomInfo, Zuora, CPQ, DocuSign, and AI-powered productivity tools.
  • Maintain Salesforce configuration — objects, fields, workflows, validation rules, process automations, reports, and dashboards.
  • Manage data enrichment processes using ZoomInfo and Clay to ensure contact and account data quality, completeness, and freshness.
  • Administer Outreach, including sequence management, template governance, A/B testing frameworks, and performance reporting.
  • Own CPQ administration and DocuSign integration to streamline the quote-to-close workflow.
  • Evaluate, pilot, and embed AI tools that drive measurable productivity gains for sales and marketing teams.
  • Design and maintain integrations across the GTM stack to ensure seamless data flow and eliminate duplicate entry.
  • Build and maintain KPIs, dashboards, and reports to measure GTM system health, tool adoption, and operational performance.
  • Develop and deliver training programs and documentation to drive effective adoption of GTM tools.
  • Manage vendor relationships, contracts, and renewals for key GTM technology platforms.

Requirements

  • Bachelor's degree in Business, Information Systems, or a related field.
  • 5+ years of experience in GTM Systems, Revenue Operations, Sales Operations, or a related hands-on technical role.
  • Expert-level proficiency in Salesforce.com (Sales Cloud)
  • CPQ administration experience required
  • Experience implementing or operationalizing AI-powered sales and productivity tools
  • Strong understanding of GTM processes including lead-to-opportunity, quote-to-cash, account/contact management, and pipeline management
  • Proven ability to translate business requirements into technical system configurations and scalable processes
  • Strong analytical skills with experience designing and building reports, dashboards, and operational metrics
  • Experience with data enrichment platforms, particularly ZoomInfo and Clay
  • Demonstrated experience administering an email sequencing platform; Outreach experience strongly preferred

Preferred

  • Salesforce Administrator or Advanced Administrator certification strongly preferred
  • Outreach experience strongly preferred
  • DocuSign CLM or eSignature integrations familiarity a strong plus
  • Experience with system integrations and iPaaS tools (e.g., Workato, Zapier, Tray.io) is a plus
  • Hands-on experience managing data enrichment platforms, particularly ZoomInfo and/or Clay is preferred
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Otter.ai

With over 1 billion meetings processed, Otter.ai is the leading AI meeting agent empowering businesses to unlock the value of their meetings. With its advanced Gen AI technology, Otter.ai provides real-time notes, voice-activated agents that participate in meetings, summaries, action items, customized insights and content so that professionals are more productive and can collaborate with their teams more effectively.

Founded in 2016
Mountain View, California, USA
279 employees (17 in marketing)