Responsibilities

• Lead strategic planning for client accounts, aligning initiatives with business objectives.
• Collaborate closely with creative, content, strategy, media, growth marketing and public relations teams to ensure campaigns and initiatives reflect the client's objectives and agency standards.
• Establish and maintain strong client relationships, acting as a trusted advisor and escalation point.
• Manage client expectations with the ability to recognize critical issues and resolve them strategically and diplomatically, with the support of the Group Account Director.
• Oversee execution of campaigns, ensuring all campaigns and initiatives align with timelines, budgets, and quality standards.
• Lead the process of identifying, solutioning, planning, and delivering proposals to support in-account revenue growth, including preparation of presentation decks.
• Negotiate, manage, and forecast revenue for Statements of Work (retainers and projects) and Change Orders.
• Mentor Account Managers and Account Coordinators, fostering skill development and accountability.
• Understand client industries, goals and internal pressures, and marketing trends to act as a thought leader and trusted partner.

Requirements

• Proven success guiding multi-channel marketing initiatives for clients in casino, gaming, hospitality, or entertainment, demonstrating the ability to translate industry insights into effective strategies.
• 4+ years of experience in account services or client management within a full-service or digital-focused agency. Senority level in role determined by years of experience; more senior candidates may be considered for Account Director role.
• Demonstrated ability to manage multiple accounts of varying size and complexity in a fast-paced environment.
• Experience in developing goals and requirements, project plans, and managing budgets.
• Strong team management and client relationship skills.
• Proven experience driving in-account growth and delivering strategic marketing solutions.
• Deep understanding of integrated marketing, including digital (online media, apps, websites, SEO, social media, etc.) and traditional channels (PR, creative, offline media, etc.).
• Exceptional communication (oral and written), presentation, and relationship-building skills.
• Ability to address client feedback and requests, while maintaining healthy client and internal relationships.
• Proficiency with project management (agile methodology preferred) and reporting.