Responsibilities

• Agency orchestration and cross-functional alignment across PacVue, BlueWheel, and others
• Day-to-day Amazon ads management with PacVue: Sponsored Products, Sponsored Brands, DSP, AMC, tentpole events
• Challenge plans and ensure recommendations are business-objective-driven
• DTC paid media management: paid social, affiliate, and search for RestfulNights.com
• Understand traffic costs, conversion economics, and connection to email/CRM/on-site experience
• Drive integrated full-funnel performance across channels, not siloed reporting
• Omnichannel expansion: Walmart Connect, Target, and emerging channels
• Evaluate agency services and hands-on optimization for smaller accounts (e.g., Wayfair)
• Budget ownership: track spend vs plan and advise on incremental investments
• Social media oversight: organic strategy and content calendar

Requirements

• 3–5 years of experience in retail media, performance marketing, or digital advertising
• Agency or retail media background strongly preferred, with direct exposure to building and evaluating media plans
• Solid working knowledge of Amazon advertising, including Sponsored Ads, DSP, and AMC
• Proven experience managing external agencies and holding them accountable to performance
• Strong analytical skills, with the ability to pull reports, identify trends, and present clear, actionable recommendations
• Experience managing or owning advertising budgets
• Highly organized, self-directed, and comfortable operating in a fast-paced environment with minimal process overhead

Preferred

• Experience at a retail media or performance agency in an account management or strategy role, ideally supporting CPG or home goods brands
• Familiarity with DTC paid social and search platforms (Meta, Google) and on-site conversion dynamics
• Working knowledge of Walmart Connect, Target’s retail media network, and other omnichannel advertising platforms
• Exposure to Amazon Marketing Cloud (AMC) and audience-based strategies
• Experience with CRM or lifecycle marketing tools such as Listrak or Klaviyo and their integration with paid media
• Comfortable using market intelligence and analytics tools such as Stackline, Profitero, or similar platforms