Retail Director of Marketing

Florida, USA (On-site)

Salary Not AvailableDirector/Executive5+ years expFull time

Posted 3 months ago

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Job Summary

Lead a marketing team to drive travel-retail luxury brands across multi-channel campaigns and product launches.

  • Own and develop an integrated marketing function across digital, print, PR, events, and in-store.
  • Must-have: 5–8 years in marketing leadership in travel retail or luxury goods; MBA preferred.
  • Standout: Experience coordinating product development across fragrance, accessories, and luxury categories with vendor management.

Job Description

Responsibilities

  • Lead, mentor, and develop a high-performing marketing team through clear direction, coaching, and ongoing development
  • Oversee daily operations within the marketing department, ensuring prioritization of projects and optimal use of resources
  • Foster a collaborative, innovative environment that encourages ownership, creativity, and continuous improvement
  • Conduct regular performance evaluations and provide constructive feedback to support growth and accountability
  • Guide team members in aligning initiatives with brand strategy and broader business objectives
  • Address performance concerns with a coaching-first approach while managing disciplinary actions in line with company policy
  • Develop and execute annual marketing strategies and multi-channel campaigns (digital, print, OOH, co-op, social media, instore, PR/events)
  • Oversee the product development lifecycle across fragrance, accessories, and luxury categories—from concept to launch
  • Drive brand positioning, packaging, storytelling, and promotional alignment with business goals
  • Analyze target markets and identify new growth opportunities across domestic and international channels

Requirements

  • Bachelor’s degree in Marketing, Business Administration, or a related field required
  • Minimum of 5–8 years in marketing leadership roles, ideally in travel retail, luxury goods, or regulated premium consumer goods
  • Master’s degree (MBA) preferred
  • Proficient in Microsoft Office Suite; advanced experience in SAP, Canva, Shopify, Instagram, LinkedIn, Photoshop, TikTok, Adobe

Preferred

  • MBA preferred
  • Experience in travel retail or regulated premium consumer goods
  • Master’s degree (MBA) preferred

Benefits

  • Dental insurance
  • Health insurance
  • Paid time off