Resort Marketing Specialist

White Haven, PA (Unknown)

$22/hr – $28/hrMid Level2+ years expSeasonal

Posted 11 days ago

Job Summary

Own and execute on mountain marketing activations and partnerships, coordinating with cross-functional teams and external vendors to bring events and guest experiences to life.

  • Lead events and activations from ideation to execution
  • Drive partner integration and in-resort campaigns
  • Oversee content capture and guest communications on site

Job Description

Responsibilities

  • Collaborate on events and brand activation plans that bring the resort brand to life. By developing a deep understanding of the market and the resort brand, and bringing an ability to develop strong relationships with cross-functional teams to turn ideas into action, this candidate will assist in the ideation and execution of events, activities and activations that elevate the guest experience in a way that is most meaningful to guests. This includes collaborating with the centralized resort marketing and mountain operation teams. This position will direct external agencies and contractors, vendors, partners and event staff as needed in order to execute activations, events and brand experiences. This person will act as a project manager and collaborate with various stakeholders to prioritize workflows. Managing complex, high-volume and rapidly changing information to bring solutions to problems and opportunities will be a critical function of the role.
  • Help execute partner integration on-mountain/in-resort in partnership with the Strategic Alliance team. This responsibility involves ideating and collaborating with cross-functional teams to create opportunities and value for strategic alliance partners in-resort. This includes delivering successful partner events, activation, signage and other deliverables, as well as facilitating partner photo shoots. This role acts as the on-the-ground marketing representative to align and support partner and resort brand goals.
  • Assist on-mountain/in-resort content capture and the promotion of the resort. In this role, this person will assist all in-resort content capture for the resort, hosting brand and photo shoots with third-party creative and content vendors that will be used for social media and website content, and other Marketing and PR purposes. They will help facilitate the flow of content from the resort location into the centralized content and creative teams. The candidate will bring an ability to manage creative vendors and contractors.
  • Direct and execute in-resort messaging, signage and guest-facing promotional materials in and around the resort. In this role, this person will be responsible for overseeing all aspects of ensuring the manifestation of the resort’s brand as part of the in-resort guest experience as well as promoting company-wide initiatives and lines of business, which includes, but is not limited to, creation and deployment of in-resort signage and messaging and guest communications.

Requirements

  • Four-year college degree required. Emphasis in marketing, business and/or communications preferred.
  • 2+ years of marketing, event, sales or other related experience
  • Microsoft Office, Social Media channel familiarity
  • Excellent English language and writing skills.
  • High degree of organization, attention to details and level of professional conduct. Self-starter, ambitious and multi-tasker.
  • Must be able to work holidays, weekends and evenings as needed
  • Must have reliable transportation to and from the resort.

Preferred

  • Field Marketing or Event Management Experience
  • Beginner to intermediate level skier or snowboarder ability – comfortable on all green terrain

Benefits

  • Ski/Mountain Perks! Free passes for employees, employee discounted lift tickets for friends and family AND free ski lessons
  • MORE employee discounts on lodging, food, gear, and mountain shuttles
  • 401(k) Retirement Plan
  • Employee Assistance Program
  • Excellent training and professional development
  • Referral Program
  • To Learn More, please review the Benefits Eligibility Summary
Vail Resorts logo

Vail Resorts

3.4 Glassdoor

Vail Resorts is a network of the best destination and close-to-home ski resorts in the world including Vail Mountain, Breckenridge, Park City Mountain, Whistler Blackcomb, Stowe, and 32 additional resorts across North America; Andermatt-Sedrun and Crans-Montana in Switzerland; and Perisher, Hotham, and Falls Creek in Australia. In 2016, our company launched the industry-changing Epic Pass. Vail Resorts is a publicly held company traded on the New York Stock Exchange (NYSE: MTN). ​ We are passionate about providing an Experience of a Lifetime to our team members and guests, and our EpicPromise is to reach a zero net operating footprint by 2030, support our employees and communities, and broaden engagement in our sport. In addition to our 42 resorts in four countries, our company owns and/or manages a collection of elegant hotels under the RockResorts brand, a portfolio of vacation rentals, condominiums and branded hotels located in close proximity to our mountain destinations, as well as the Grand Teton Lodge Company in Jackson Hole, Wyoming. Vail Resorts Retail operates more than 250 retail and rental locations across North America. ​ Interested in joining our team? Come work and play in the mountains! Discover (or re-discover!) a passion for the outdoors with free ski pass(es), free ski/snowboard lessons, a 40% retail discount, and much more. Receive $20/hr starting wage, health/wellness benefits, and training through our Epic Service development experience. Whether it’s your first-time seeing snow or you were born on the slopes, joining our team means building lifelong connections with people from around the world.​ Learn more about our company at www.VailResorts.com, or discover our resorts and pass options at www.EpicPass.com.

Founded in 1977
Broomfield, CO, US
9.1K employees (437 in marketing)
63% recommend to a friend
55% CEO approval

Salaries

Posted range

$22/hr – $28/hr

Taken straight from the job posting.

See all Vail Resorts salaries

Funding

Total Funding
$1.1B
Last Raise
$500M
Post IPO Debt, 9 months ago

Funding History

  • Jun 2025
    Post IPO Debt • $500M
  • Apr 2024
    Post IPO Debt • $600M
  • Jan 2014
    Post IPO Debt

Traffic Signals

Monthly Visitors
125.5K
Traffic Source Mix
Search
34.7%
Direct
45%
Referral
15.4%
Social
4.5%
Paid
0.3%

Headcount Trend

Current headcount: ~9.1K

Recent News

Vail Resorts logo

Resort Marketing Specialist

Vail Resorts · White Haven, PA · Unknown