Public Relations Strategist

Decatur, IL (Hybrid)

$70K/yr – $90K/yrSenior Level3+ years expFull time

Posted 4 weeks ago

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Job Summary

Own corporate reputation for B2B clients by guiding C-suite counsel, leading crisis playbooks, media training, and executive communications at scale.

  • Crisis & Risk: Lead crisis planning and cross-functional response to mitigate reputational risk.
  • Thought Leadership & Messaging: Build executive communications, op-eds, speeches, and leadership positioning.
  • Media & Relationships: Cultivate journalists, train spokespeople, and shape high-stakes media engagements.

Job Description

Responsibilities

  • Develop integrated public relations strategies for a diverse portfolio of B2B clients.
  • Serve as the primary strategic advisor to corporate client C-suite executives.
  • Build thought leadership frameworks to establish clients as distinct industry leaders.
  • Lead crisis planning, authoring playbooks, holding statements, and executive talking points.
  • Coordinate cross-functional response teams to mitigate reputational risk during public issues.
  • Facilitate media training sessions for client executives and organizational spokespersons.
  • Cultivate relationships with local, regional, national, and trade journalists.
  • Write and edit executive communications, op-eds, speeches, and high-tier media materials.
  • Review junior team output to guarantee absolute accuracy and strategic compliance.

Requirements

  • Education: Bachelor's degree in Journalism, Public Relations, Communications, English, Political Science, or a related field
  • Experience: 3-7+ years of professional experience in public relations, corporate communications, or agency environments
  • Skills: Demonstrated experience managing crisis communications planning and direct executive-level consulting
  • Organization: Strong project management skills with the capacity to manage multiple corporate portfolios simultaneously
  • Communication: Exceptional written and verbal storytelling capabilities with verified experience translating complex concepts into clean prose

Preferred

  • Direct newsroom, journalism, or media background showing thorough knowledge of modern digital newsroom operations
  • An active, verified network of national trade and corporate media contacts
  • 7 to 12+ years of verified industry experience with a track record of managing high-stakes crisis communications and national media campaigns

Benefits

  • Family-owned, women-owned business
  • Health, Dental, Vision insurance
  • Company-Paid life & disability insurance
  • 401K
  • Generous PTO
DCC Marketing logo

DCC Marketing

DCC is a high-touch, brand marketing and innovation agency serving clients across the U.S. and internationally in a wide range of industries. Our team provides an integrated marketing and communications approach. We believe true impact comes from a multi-faceted effort that affects your target market with various mediums united by a cohesive message.We execute a truly integrated, full-service approach to communications. The diversity of our services and theindustries we work within position us to help clients execute a comprehensive communications strategy that addresses the needs of their diverse target markets.DCC Marketing brings you a partner that understands:• what truly affects the bottom line for success.• how a brand can be a catalyst for a company to differentiate and position its product offerings.• the evolution and research for market and industry driven trends and buying behaviors• the competitive nature of the industry and the challenges that this presents in clearly defining your brand, product, and marketplace.• a breadth of knowledge in many industries; their services and practices, sustainability positioning, and marketing campaigns that drive sales.

Founded in 2000
Decatur, Illinois, USA
30 employees (17 in marketing)

Traffic Signals

Monthly Visitors
485
Traffic Source Mix
Search
57.5%
Direct
10.9%
Referral
10.8%
Social
19.8%
Paid
1%

Headcount Trend

Current headcount: ~30

Marketing Team

Marketing Team Size
12 (40% of company)
Marketing Roles Posted (Last 30 Days)
3