Responsibilities

• Draft press releases for podcast launches, company announcements, and industry initiatives
• Research and maintain media contact databases for podcast and music industry outlets
• Support media outreach campaigns for distributed podcasts and original productions
• Assist with PR strategy development for ElectraCast Records and associated music labels
• Monitor media coverage and compile press clippings and coverage reports
• Collaborate with the marketing team to align PR efforts with overall brand strategy
• Pitch story ideas to journalists, bloggers, and industry influencers
• Find and engage with online and social media forums
• Create media kits and press materials for podcasters and recording artists
• Support relationship building with key media contacts and industry professionals
• Assist with crisis communications and reputation management when needed
• Support coordination of media interviews and press opportunities
• Research industry trends and competitive landscape for PR planning purposes
• Assist with award submissions and industry recognition opportunities

Requirements

• Be 18+ years old
• Currently enrolled in an accredited college/university and be able to use the internship credits toward your program (online enrollment OK)
• 1-2 years minimum public relations, communications, or journalism experience or education
• Exceptional written and verbal communication skills
• Experience with press release writing and media pitch development
• Understanding of media landscape including traditional media, digital publications, and industry trade publications
• Strong research skills for identifying relevant media contacts and opportunities
• Knowledge of social media platforms and their role in PR strategy
• Strong organizational skills and ability to meet tight deadlines
• Self-motivated with excellent interpersonal communication skills

Preferred

• Students majoring in Public Relations, Communications, Journalism, Marketing, or other related fields
• Experience with entertainment industry PR or media relations
• Experience with music industry publicity and artist communications
• Knowledge of podcast industry media outlets and influential journalists
• Experience with influencer outreach and relationship building
• Understanding of media measurement and PR analytics
• Familiarity with AP Style and press release formatting standards
• Understanding of podcast industry trends and key industry publications