Public Relations Account Executive

Raleigh, NC (Remote)

Salary Not AvailableMid Level2+ years expFull time

Posted 3 months ago

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Job Summary

Lead PR planning, media relations, and client reporting for agency accounts to drive coverage and measurable impact.

  • Own annual and project PR plans and measure outcomes
  • Must-have: 2+ years in PR/media relations with writing/pitching experience
  • Standout: Experience managing multiple accounts and social media campaigns

Job Description

Responsibilities

  • Develop and execute comprehensive annual and project PR plans that support client marketing and business objectives by maximizing client coverage with target media/influencers. Measure, analyze, and report on each plan's success
  • Maintain trusted client relationships, including serving as day-to-day client lead on multiple accounts
  • Write and distribute press releases, media alerts, ghostwritten thought leadership articles, blog posts, etc.
  • Regularly update clients and management on media wins and impact
  • Develop and maintain relationships with local, regional, and national media contacts
  • Brainstorm and develop innovative methods of achieving client goals
  • Keep a detailed list of tasks, client status reports, media hits, etc.
  • Develop, manage, and track social media campaigns for clients
  • Create quarterly client reports
  • Occasionally develop social media content for clients. Identify and secure social media influencer participation for certain projects and events.

Requirements

  • Four-year degree in journalism, communications or a related field
  • 2 to 4 years of previous experience in a public relations and media relations role
  • Working knowledge of the mass media and the ability to write and pitch news-related stories
  • Passion and enthusiasm for working in the communications industry
  • A detailed, organized, self-starter with great interpersonal skills
  • Working knowledge of the social media landscape and how to utilize social media tools to advance marketing platforms
  • Knowledge of managing brand social media accounts
  • Strong writing, organizational, public speaking, and leadership skills
  • Willingness to shoulder additional responsibilities that are requested by Intrepid Marketing Group as needed

Preferred

  • Experience with public relations media database software (Muck Rack preferred) a plus
  • Knowledge of local, regional, and national media markets as well as a robust list of contacts is a plus
  • Design skills including graphic design, video and audio editing a plus

Benefits

  • 401K and health benefits
  • 3 Weeks paid vacation, in addition to paid holidays
Intrepid Marketing Group logo

Intrepid Marketing Group

We are a full-service marketing firm with years of professional marketing, advertising, design, public and media relations experience. Our goal is to create long-lasting relationships with our clients. We know our success is based on our clients' success, so we are committed to generating strong brand awareness, coordination and results for our clients.

Founded in 2010
Raleigh, North Carolina, USA
18 employees (6 in marketing)

Traffic Signals

Monthly Visitors
551
Traffic Source Mix
Search
35.8%
Direct
41.5%
Referral
12.2%
Social
8.7%
Paid
0.8%

Headcount Trend

Current headcount: ~18

Marketing Team

Marketing Team Size
6 (33% of company)