Product Marketing Strategy - Wealth Management - Vice President

New York City, NY (Unknown)

$133K/yr – $190K/yrSenior Level7+ years expFull time

Posted 7 days ago

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Job Summary

Own the end-to-end wealth management marketing strategy across Chase and JP Morgan channels, accelerating penetration and growth, while aligning with consumer marketing and field teams.

  • Drive integration with consumer marketing for a cohesive client experience.
  • Enable the field with strategy information and tools.

Job Description

Responsibilities

  • Architect how our wealth management value prop(s) show up within our consumer marketing ecosystem to accelerate wealth management penetration and growth
  • Own wealth management merchandising, signage and client experience strategy in Chase branches and J.P. Morgan Financial Centers, in partnership with Consumer marketing
  • Drive tighter integration with consumer marketing to build a more cohesive client experience for our more affluent clients that bank and invest with us
  • Oversee implementation and execution of these marketing strategies in partnership with key marketing and field engagement teams
  • Contribute to the research roadmap by conducting competitive intelligence, administering advisor surveys, and facilitating rapid research testing
  • Ensure wealth management field is engaged, aware of and enabled with necessary marketing strategy information and tools in partnership with field engagement teams

Requirements

  • Minimum7+ years of marketing strategy experience
  • Excellent relationship management skills, with the ability to influence and collaborate across cross-functional teams in a matrix management organization.
  • Proven ability to develop and launch new concepts to drive customer engagement in innovative ways, while demonstrating a customer-centric mindset.
  • Excellent verbal / written communication skills and use of PowerPoint and Excel

Preferred

  • Bachelor's degree in marketing or business, with expertise in product marketing preferred
  • Ability to analyze opportunities/problems and recommend solutions
  • Results-focused and highly organized with attention to detail and a bias towards action

Benefits

  • We offer a competitive total rewards package including base salary determined based on the role, experience, skill set and location. Those in eligible roles may receive commission-based pay and/or discretionary incentive compensation, paid in the form of cash and/or forfeitable equity, awarded in recognition of individual achievements and contributions. We also offer a range of benefits and programs to meet employee needs, based on eligibility. These benefits include comprehensive health care coverage, on-site health and wellness centers, a retirement savings plan, backup childcare, tuition reimbursement, mental health support, financial coaching and more. Additional details about total compensation and benefits will be provided during the hiring process.
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JPMorganChase

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With a history tracing its roots to 1799 in New York City, JPMorganChase is one of the world's oldest, largest, and best-known financial institutions—carrying forth the innovative spirit of our heritage firms in global operations across 100 markets. We serve millions of customers and many of the world’s most prominent corporate, institutional, and government clients daily, managing assets and investments, offering business advice and strategies, and providing innovative banking solutions and services.Social Media Terms and Conditions: https://bit.ly/JPMCSocialTerms© 2024 JPMorgan Chase & Co. All rights reserved. JPMorganChase is an Equal Opportunity Employer, including Disability/Veterans.

New York, New York, USA
219K employees (4,490 in marketing)
81% recommend to a friend
89% CEO approval

Traffic Signals

Monthly Visitors
2.3M
Traffic Source Mix
Search
32.4%
Direct
41.2%
Referral
25.5%
Social
0.4%
Paid
0.4%

Headcount Trend

Current headcount: ~218.8K

Marketing Team

Marketing Team Size
2,953 (1% of company)
Median Career Experience
25 years
Median Tenure
8.6 years
Marketing Roles Posted (Last 30 Days)
57

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