Product Marketing Specialist

USA (Unknown)

$68K/yr – $119K/yrMid LevelFull time

Posted 6 days ago

Job Summary

Own and drive product marketing activities for assigned product segments, spanning market insights, competitive analysis, testing, reporting, and lifecycle monitoring while partnering across teams to execute marketing programs.

  • Leads market insights, competitive analysis, and product lifecycle monitoring
  • Guides cross-functional collaboration for product launches and ongoing marketing programs

Job Description

Responsibilities

  • Provide day-to-day business process support to brand and product management functions.
  • Support assigned product segments and contribute to product development and market introduction activities.
  • Evaluate product strengths and weaknesses and identify opportunities for enhancement.
  • Gather, analyze, and evaluate competitive information and marketplace trends.
  • Conduct testing of new products and services against defined functionality and impact measures.
  • Produce accurate reporting and analysis to support product management and business activities.
  • Monitor product lifecycle activities and project progress to help ensure objectives and timelines are achieved.
  • Support project management activities and provide expert guidance within established marketing programs.

Requirements

  • Product marketing experience within an enterprise software environment.
  • Proven expertise in generating market insights through qualitative and quantitative research methodologies.
  • Ability to manage multiple projects and priorities simultaneously.
  • Strong interpersonal and communication skills with the ability to work effectively across teams and stakeholders.
  • Ability to create high-quality product marketing assets with strong attention to detail.
  • Experience conducting market, customer, user, and competitive analysis.
  • Ability to resolve complex issues by applying policies, procedures, and sound judgment.

Benefits

  • We promote a healthy work/life balance across the organization. We offer an appealing working prospect for our people. With numerous wellbeing initiatives, shared parental leave, study assistance and sabbaticals, we will help you meet your immediate responsibilities and your long-term goals.

Salaries

Posted range

$68K/yr – $119K/yr

Taken straight from the job posting.

The middle of this range ($94K) is 10% above the median base salary for Product Marketing Specialist roles in the United States ($85K).

Product Marketing Specialist median pay in the United States

$85K/yr

Most earn $76K to $93K. Based on 57 salaries, including bonus and equity.

See all RELX Group salaries

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Product Marketing Specialist

RELX Group · USA · Unknown