Responsibilities

• Develop Messaging and Positioning
• Translate product capabilities, customer pain points and market context into clear messaging, positioning and value propositions.
• Support product and portfolio narratives that connect features to business outcomes across customer segments and emerging industry priorities.
• Support messaging for new products, enhancements, vertical solutions and priority business initiatives.
• Create Sales and Customer-Facing Materials
• Develop core Product Marketing assets, including pitch decks, one-pagers, FAQs, talking points, battlecards, messaging guides and internal enablement materials.
• Partner with Sales Enablement to ensure sellers have clear, accurate and actionable materials.
• Create customer-facing stories that simplify complex products and highlight FedEx Digital Solutions' value.
• Build Market and Customer Understanding
• Build a strong understanding of assigned products, target customers, industry needs and competitive dynamics over time.

Requirements

• Experience in product marketing, marketing strategy, sales enablement, content marketing, product, consulting or a related role.
• Strong writing and storytelling skills, with the ability to turn complex information into clear, compelling messaging.
• Ability to understand technical, operational or data-driven products and translate them into customer value.
• Experience developing sales or customer-facing materials such as decks, one-pagers, FAQs, messaging guides or enablement content.
• Strong cross-functional collaboration skills, with experience working across Product, Marketing, Sales and/or Commercial teams.
• Curiosity and confidence asking questions to clarify product details, customer needs and business value.
• Highly organized, detail-oriented and able to manage multiple projects at once.
• Ability to work in ambiguity and adapt as priorities, products and timelines shift.
• Experience with B2B technology, SaaS, logistics, ecommerce, data products, supply chain or enterprise software preferred.
• Familiarity with vertical marketing, especially automotive, telecom, aerospace, manufacturing or AIDC, is a plus.

Preferred

• Familiarity with vertical marketing, especially automotive, telecom, aerospace, manufacturing or AIDC, is a plus.