Responsibilities

• Build and evolve WisdomAI’s core messaging anchored in audience needs, not just product features.
• Translate deep analytics workflow understanding into compelling value propositions for analytics leaders, data teams, and business teams.
• Create consistent, resonant messaging across product, sales, and marketing functions.
• Run continuous qualitative and quantitative research to map audience pain points, workflows, and decision criteria.
• Build and maintain personas and ICP definitions (analytics leaders, BI owners, RevOps, FP&A, product teams).
• Own end-to-end launches for major features, capabilities, and platform releases.
• Create differentiated launch narratives tied to a broader audience-centric story.
• Partner with product, design, and marketing to deliver multi-channel launch programs.
• Maintain a live view of how competitors solve problems for the same audience segments.
• Build clear “Why Wisdom vs. X” narratives framed around workflows and outcomes.