Responsibilities

• GTM strategy & launches
• - Own launch plans, timelines, and cross-functional execution for product releases.
• - Define segments, ICPs, and use cases across developer, SMB, and enterprise adoption paths.
• - Build end-to-end launch kits: messaging, docs updates, release notes, and announcements.
• Positioning, messaging & narrative
• - Create crisp positioning frameworks that map capabilities to outcomes and differentiation.
• - Turn technical features into simple, accurate stories for devs and decision-makers.
• - Maintain messaging consistency across website, docs, and GTM assets.
• Developer marketing & open-source GTM
• - Improve developer-facing onboarding across docs, examples, and product education.

Requirements

• 5+ years in product marketing for technical products (AI/ML, developer tools, SaaS, or infrastructure).
• Proven ownership of GTM strategy and product launches with measurable outcomes.
• Strong technical fluency in AI and computer vision concepts and developer workflows.
• Excellent writing for technical audiences across docs, guides, and enablement assets.
• Comfort collaborating daily with engineers and product managers in an intense startup environment.

Preferred

• Experience marketing open-source products and communities at scale.
• Familiarity with Ultralytics YOLO models and Documentation.
• Background in technical documentation, developer education, or solutions engineering.
• Experience with PLG motions, usage-based funnels, and instrumentation/analytics.
• Hands-on understanding of Python, APIs, and ML deployment concepts.