Responsibilities

• Orchestrate comprehensive global go-to-market plans, defining product offerings and high-impact launches with a clear, value-driven narrative.
• Serve as the ultimate champion of the customer by conducting user interviews and market analysis to uncover and document unique value differentiators.
• Influence and execute sophisticated pricing and packaging strategies, including tiered subscriptions and product-led growth initiatives.
• Empower global sales and reseller channels by creating high-impact sales plays and technical assets that drive pipeline conversion.
• Partner with cross-functional teams to align product management, sales, and marketing into a cohesive, successful market presence

Requirements

• 5+ years of experience in Product Marketing, specifically within B2B SaaS or cloud platform environments.
• You possess a proven ability to conduct qualitative and quantitative customer research and translate findings into actionable business proposals.
• You are a skilled communicator capable of transforming complex technical concepts into compelling, story-driven marketing content.
• You hold a BS/BA degree in Marketing, Business, or a related field.
• You are a collaborative team player with a genuine curiosity for solving complex customer problems.

Preferred

• Specific experience or deep familiarity with the construction or AECO industry.
• Prior experience managing product-led growth (PLG) initiatives or complex subscription bundling.
• Advanced certification in Product Marketing or specialized SaaS commercial strategy.