Responsibilities

• Support product marketing strategy and execution for  Diablo Immortal,   including live service updates, seasonal content, new features, and in-game events.
• Assist   in developing and executing go-to-market plans for major releases in partnership with senior product marketing leadership.
• Represent the voice of the player by gathering insights from player data, research, community sentiment, and market trends.
• Conduct competitive and market analysis to inform product positioning, messaging, and marketing priorities.
• Collaborate with cross-functional partners ,   including game development, publishing, user acquisition,   creative , analytics, platform, ASO, social, influencer, community, and PR,   to execute integrated marketing campaigns.
• Contribute   to   product positioning and messaging   frameworks and   help brief   partners to   ensure consistency across marketing channels and player touchpoints.
• Collaborate with   b rand and   c reative teams on the development of marketing assets and campaign execution.
• Work with   a nalytics and   user acquisition   teams to define success metrics, track campaign performance, and   identify   optimization opportunities.
• Support campaign retrospectives and post-mortems to capture learnings and improve future marketing efforts.
• Help manage marketing calendars, asset timelines, and deliverables across multiple teams and regions.

Requirements

• 8+ years of experience in product marketing, brand marketing, or live services marketing .
• Experience collaborating with cross ‑ functional partners in a matrixed organization .
• Familiarity with integrated marketing across paid, owned, and organic channels .
• Strong organizational and project management skills, with   a high level   of attention to detail .
• Analytical mindset with the ability to interpret data and translate insights into clear marketing takeaways .
• E xcellent communication skills and   demonstrated   ability to learn and grow as a product marketer .
• Bachelor’s degree or equivalent experience in marketing, business, or   related   field .

Nice To Have

• Experience supporting live service products, ongoing campaigns, or content updates .
• Background in mobile or free ‑ to ‑play games .
• Strong interest in mobile games, action RPGs, and live service development .

Benefits

• Medical, dental, vision, health savings account or health reimbursement account, healthcare spending accounts, life and AD&D insurance, disability insurance;
• 401(k) with Company match, tuition reimbursement, charitable donation matching;
• Paid holidays and vacation, paid sick time, floating holidays, compassion and bereavement leaves, parental leave;
• Mental health & wellbeing programs, fitness programs, free and discounted games, and a variety of other voluntary benefit programs like supplemental life & disability, legal service, ID protection, rental insurance, and others;
• If the Company requires that you move geographic locations for the job, then you may also be eligible for relocation assistance.