Product Marketing Manager - Tech, AWS Marketing

Santa Clara, CA (On-site)

$119K/yr – $176K/yrSenior Level3+ years expFull time

Posted 6 days ago

Job Summary

Own the positioning and launch of Bedrock/AgentCore capabilities, translate architectures into customer value, and drive technical adoption through cross-functional GTM workstreams.

  • Define messaging and launch plans
  • Create technical content for developers
  • Synthesize signals to inform product strategy

Job Description

Responsibilities

  • Own positioning and launch execution for specific capabilities within the Bedrock/AgentCore portfolio, from messaging development through launch day and post-launch iteration
  • Translate complex architectures into customer value: create technical narratives, blogs, demos, and reference content that help builders understand when and how to use agents vs. other AI patterns
  • Contribute to product strategy by gathering and synthesizing signals from customer conversations, competitive intelligence, analyst feedback, and usage data
  • Develop expertise in your product area and represent it in field enablement sessions, customer conversations, and internal reviews
  • Drive adoption with technical audiences: develop and execute content strategies that reach developers, architects, and technical decision-makers through the channels they trust
  • Partner cross-functionally with product management, developer relations, solutions architecture, and sales to support aligned GTM motions

Requirements

  • Bachelor's degree in a relevant field or equivalent work experience
  • Experience working cross functionally with tech teams
  • 3+ years in product marketing, technical marketing, developer relations, or product management for technical/infrastructure products
  • Demonstrated ability to create technical content (blogs, presentations, demos, whitepapers) for developer or technical buyer audiences

Preferred

  • Experience presenting to both technical and non-technical executive audiences
  • Advanced technical degree, or Master's degree
  • Experience marketing AI/ML, developer tools, or cloud infrastructure products
  • Track record of contributing to successful product launches (launches you can point to and describe your role)
  • Familiarity with the AI agent/agentic AI landscape (frameworks, orchestration patterns, tool use)
  • Analytical mindset: you use data to inform positioning choices and measure launch effectiveness

Benefits

  • Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status. Los Angeles County applicants: Job duties for this position include: work safely and cooperatively with other employees, supervisors, and staff; adhere to standards of excellence despite stressful conditions; communicate effectively and respectfully with employees, supervisors, and staff to ensure exceptional customer service; and follow all federal, state, and local laws and Company policies. Criminal history may have a direct, adverse, and negative relationship with some of the material job duties of this position. These include the duties and responsibilities listed above, as well as the abilities to adhere to company policies, exercise sound judgment, effectively manage stress and work safely and respectfully with others, exhibit trustworthiness and professionalism, and safeguard business operations and the Company’s reputation. Pursuant to the Los Angeles County Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records. Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner. The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location. Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave. Learn more about our benefits at https://amazon.jobs/en/benefits . USA, CA, Santa Clara - 130,500.00 - 176,000.00 USD annually USA, MA, Boston - 118,600.00 - 160,000.00 USD annually USA, VA, Arlington - 118,600.00 - 160,000.00 USD annually USA, WA, Seattle - 118,600.00 - 160,000.00 USD annually
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Amazon

Amazon is guided by four principles: customer obsession rather than competitor focus, passion for invention, commitment to operational excellence, and long-term thinking. We are driven by the excitement of building technologies, inventing products, and providing services that change lives. We embrace new ways of doing things, make decisions quickly, and are not afraid to fail. We have the scope and capabilities of a large company, and the spirit and heart of a small one. Together, Amazonians research and develop new technologies from Amazon Web Services to Alexa on behalf of our customers: shoppers, sellers, content creators, and developers around the world. Our mission is to be Earth's most customer-centric company. Our actions, goals, projects, programs, and inventions begin and end with the customer top of mind. You'll also hear us say that at Amazon, it's always "Day 1."​ What do we mean? That our approach remains the same as it was on Amazon's very first day - to make smart, fast decisions, stay nimble, invent, and focus on delighting our customers.

Founded in 1901
Seattle, WA, US
728K employees (58,003 in marketing)

Salaries

Posted range

$119K/yr – $176K/yr

Taken straight from the job posting.

The middle of this range ($147K) is 24% above the median base salary for Product Marketing Manager roles in the United States ($119K).

Product Marketing Manager median pay in the United States

$119K/yr

Most pay falls between $101K and $145K. Based on 449 salaries.

See all Amazon salaries

Funding

Total Funding
$8.1B
Last Raise
$8B
Post IPO Debt, 3 years ago

Funding History

  • Jan 2023
    Post IPO Debt • $8B
  • Jul 2001
    Post IPO Equity • $100M
  • Jun 1996
    Series A • $8M

Traffic Signals

Monthly Visitors
3M
Monthly Google Ads Budget
$281
Traffic Source Mix
Search
46.3%
Direct
40.5%
Referral
9.1%
Social
2.6%
Paid
1.3%

Headcount Trend

Current headcount: ~765.9K

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Product Marketing Manager - Tech, AWS Marketing

Amazon · Santa Clara, CA · On-site