Responsibilities

• Defining and communicating the product line strategy and product roadmap, including defining requirements and business cases for new products
• Forecasting product line volumes, revenue and margins, with sales and operations input
• Developing an understanding of market segmentation, application and customer needs, competition, market trends and dynamics to support strategies to target new opportunities and threats
• Managing the product lifecycle including leading decisions for product changes, new models, resource priorities and eventual model obsolescence
• Creating and conveying messaging and content for marketing materials including advertisements, datasheets, tradeshows, website, PR, product memos, newsletters and collateral
• Supporting sales to win new business and orders which will include presenting at conferences and assisting with tradeshows
• Travel Requirements: Up to 20% of Travel is required.

Requirements

• Bachelor's degree (or higher) in Engineering or Science
• 5+ years of product marketing or product management experience with technical products (imaging, lasers, photonics or optics)
• Strategic thinker / planner while adept at tactical decisions and requirements of the role
• Strong verbal and written communication skills
• Team player and works well in complex cross-functional global situations

Benefits

• Health insurance coverage (medical, dental and vision)
• 401(k) with company match
• life and disability insurance
• 12 paid holidays
• sick time
• 15 paid vacation days
• [6 weeks fully paid] parental leave
• adoption assistance and tuition reimbursement [and for participation in any stock programs, signing bonus, etc.