Product Marketing Specialist - Switchboards
ABB
Atlanta, GA (Remote)
$101K/yr - $161K/yrIn-houseFull-timeMid level8+ years exp.
5 hrs ago
Product Marketing Manager
Raleigh, NC (On-site)
$79K/yr – $131K/yrMid Level4+ years expFull time
Posted 2 months ago
Job Summary
Own the go-to-market messaging for complex AI and data products, turning technical capabilities into customer narratives while aligning product, marketing and sales around launches and enablement.
- Product positioning: Messaging frameworks, value propositions, and customer narratives that communicate business value across campaigns and launches.
- Launch and enablement: Develop launch plans and provide assets, guidance, and cross-functional support for sales and customer communications.
- Voice of the customer: Leverage insights, personas, and journey maps to strengthen positioning and marketing effectiveness.
Job Description
Own the go-to-market messaging for complex AI and data products, turning technical capabilities into customer narratives while aligning product, marketing, and sales around launches and enablement.
- Product positioning: Messaging frameworks, value propositions, and customer narratives that communicate business value across campaigns and launches.
- Launch and enablement: Develop launch plans and provide assets, guidance, and cross-functional support for sales and customer communications.
- Voice of the customer: Leverage insights, personas, and journey maps to strengthen positioning and marketing effectiveness.
LexisNexis
3.9 Glassdoor
LexisNexis is a leading innovator of private, secure, and authoritative Legal AI solutions that help legal and business professionals draft full documents with ease, make informed decisions faster, and deliver outstanding work and improved outcomes, all powered by trusted content. LexisNexis Legal & Professional serves customers in more than 150 countries with 11,800 employees worldwide, and is part of RELX, a global provider of information-based analytics and decision tools for professional and business customers.
New York, New York, USA
11K employees (1,029 in marketing)
72% recommend to a friend
83% CEO approval
Salaries
Posted range
$79K/yr – $131K/yr
Taken straight from the job posting.
Marketing Team
Marketing Team Size
1,029 (10% of company)
Marketing Roles Posted (Last 30 Days)
1
Traffic Signals
Monthly Visitors
4.5M
Monthly Google Ads Budget
$149K
Traffic Source Mix
Search
29.3%
Direct
59.4%
Referral
10.1%
Social
0.3%
Paid
0.7%
Headcount Trend
Current headcount: ~10.8K
Recent News
Links
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